Madrid, Spain, 2023-Mar-30 — /Travel PR News/ — UNWTO will work with its Affiliate Member AVIAREPS to offer grants for destination marketing and research services to five countries in Europe. The UNWTO + AVIAREPS Destination Marketing Grant will allow selected Member States to benefit from a range of digital marketing services, to be supplied on… Read the full press release
Tag Archives: marketing
Maldives Showcases Best of Tourism at FESPO 2023 in Switzerland: MMPRC Joins Forces with 12 Industry Partners
MALE, MALDIVES, 2023-Feb-07 — /Travel PR News/ — The Maldives Marketing and Public Relations Corporation (MMPRC/Visit Maldives) is thrilled to announce our participation in FESPO 2023, Switzerland’s premier travel and tourism event. Taking place from 2-5 February, over 600 exhibitors are expected to join this event held in Zürich, Switzerland. MMPRC is showcasing the best… Read the full press release
Visit Maldives Leads 64 Industry Representatives at OTM Mumbai Travel Trade Event
MALE, MALDIVES, 2023-Feb-07 — /Travel PR News/ — Maldives Marketing and Public Relations Corporation (MMPRC/Visit Maldives), along with 64 industry representatives, are currently in Mumbai, India, participating at one of the premium travel trade events held in the country, OTM Mumbai. MMPRC and our industry partners are at this event to connect with travel trade… Read the full press release
Singapore Airlines Launches “Welcome to World Class” Global Campaign
Singapore, 2023-Jan-31 — /Travel PR News/ — Singapore Airlines (SIA) today (30 January 2023) launched its latest global brand campaign, which will run on television, print, digital, out-of-home, and social media platforms. Titled Welcome to World Class, the campaign reflects the Airline’s commitment to deliver an exceptional customer experience across the end-to-end travel journey. This… Read the full press release
AirAsia Super App Launches #AyokemBALI Campaign to Bring Tourists to the Iconic Island of the Gods and its Hidden Gems
Launches #AyokemBALI campaign to invite foreigners to rekindle remarkable experience in idyllic Bali airasia ride provides seamless e-hailing transportation to explore Island of the Gods Kuala Lumpur, Malaysia, 2023-Jan-28 — /Travel PR News/ — Bali, also known as the Island of the Gods, has so many charms like no other. For a long time, the… Read the full press release
San José Mineta International Airport Unveils New Brand Identity to Enhance Recognition and Streamline Travel Experience
Airport’s public profile reimagined with new brand name, logo, colors, and tagline Artist’s conceptual rendering of an entrance sign at San José Mineta International Airport reflecting the new SJC logo. San José, Calif., 2023-Jan-28 — /Travel PR News/ — San José Mineta International Airport (SJC) announced its official changeover to a new brand identity. The comprehensive… Read the full press release
Northstar Travel Group Appoints Nick Powell as Managing Director of EMEA, Focusing on Growth and Development in UK and European Markets
Rutherford, New Jersey, 2023-Jan-22 — /Travel PR News/ — Northstar Travel Group (“Northstar”), the largest information services, data, events, and marketing solutions company focused exclusively on the travel industry, has named Nick Powell Managing Director, EMEA effective today (January 17, 2023). Powell replaces David Chapple, Managing Director of the group since its acquisition in 2019,… Read the full press release
MSC Cruises Launches New Global Brand Campaign: ‘Discover the Future of Cruising’ Showcasing Commitment to Sustainability
MSC Cruises launches its new global brand campaign – “Discover the future of cruising” – to be rolled-out in over 30 markets, and which highlights the brand’s long-standing and unwavering commitment to sustainability Filmed on board MSC World Europa, the most environmentally advanced ship to date within the MSC Cruises fleet, the campaign zeroes in… Read the full press release
Maldives Marketing and Public Relations Corporation Promotes the Sunny Side of Life at MATKA Nordic Travel Fair 2023
MALE, MALDIVES, 2023-Jan-22 — /Travel PR News/ — The Maldives Marketing and Public Relations Corporation (MMPRC/Visit Maldives) is taking part in the MATKA Nordic Travel Fair 2023 to promote the Sunny Side of Life to the Nordic travel trade and consumers. The event is being held from 19 to 22 January 2023 at the Messukeskus… Read the full press release
Discover the Sunny Side of Life: Maldives Showcases Diverse Tourism Experiences at Fitur 2023 Trade Fair
MALE, MALDIVES, 2023-Jan-22 — /Travel PR News/ — Maldives Marketing and Public Relations Corporation (MMPRC/Visit Maldives), along with our industry partners, are marketing the Sunny Side of Life and all its wonders at Fitur 2023, the global meeting point for tourism professionals and leading trade fair for inbound and outbound markets. From January 18th to… Read the full press release
Maldives Partners with McDonald’s Travel TV to Promote Unique Experiences in German-Speaking Markets
MALE, MALDIVES, 2023-Jan-17 — /Travel PR News/ — Maldives Marketing & Public Relations Corporation (MMPRC/ Visit Maldives) has launched a campaign with McDonald’s Travel TV to promote the Maldives in the German-speaking markets. The Maldives will be advertised in 700 McDonald’s outlets with a reach of 35 million consumers. The advertisement will showcase the unique… Read the full press release
Leading Industry Executives Appointed to Brand USA’s 2023 Board of Directors, Led by Todd Davidson as Board Chair
WASHINGTON, DC, 2023-Jan-14 — /Travel PR News/ — Brand USA, the destination marketing organization for the United States, today (January 11, 2023) announced the newly appointed and reappointed directors who will comprise its 2023 board of directors. Todd Davidson, chief executive officer of Travel Oregon, will serve as board chair. Davidson was first appointed to… Read the full press release
Swissport selects BCW as Global PR Partner to Boost Communications Strategy
Zurich, Switzerland, 2023-Jan-12 — /Travel PR News/ — Swissport has appointed BCW as its first multi-disciplinary, global partner for PR, Public Affairs and Crisis Communications. In close collaboration with local teams, Swissport Group Communications and BCW Switzerland will coordinate the partnership from Zurich, where Swissport International AG is headquartered. Swissport, the world’s leading aviation services… Read the full press release
Emirates launches latest “Lovers of World Football” ads
Dubai, UAE, 2022-Nov-23 — /Travel PR News/ — Emirates is gunning for the attention of football fans around the world, with a hat-trick of adverts in the latest instalment of its “Lovers of Sport” campaign. Featuring Arsenal stars – goalkeeper Aaron Ramsdale, defender Ben White, and winger Bukayo Saka – who have all been called up to the England… Read the full press release
Mandarin Oriental to feature celebrated Indian actress Alia Bhatt in its “I’m a Fan” advertising campaign
Hong Kong, 2022-Oct-05 — /Travel PR News/ — Alia Bhatt, five times winner of India’s Best Actress Award, is the latest celebrity fan to feature in Mandarin Oriental’s globally renowned advertising campaign, “I’m a Fan”. Famous for her epic roles in Hindi films, the actress recently secured a place in Netflix’s Global Top 10 films… Read the full press release
Emirates launches new global ad campaign featuring latest brand ambassador Gerry the Goose
New TV and online advertising campaign takes playful look at the airline’s Fly Better philosophy Dubai, UAE, 2022-Aug-30 — /Travel PR News/ — Following in the footsteps of iconic film and TV personalities Jennifer Aniston, Chris Hemsworth and Jeremy Clarkson, Emirates latest brand ambassador Gerry the Goose is inviting customers to take a gander at… Read the full press release
Maldives Marketing and Public Relations Corporation and Kuoni UK launch destination marketing campaign
Male, Maldives, 2022-Mar-02 — /Travel PR News/ — Maldives Marketing and Public Relations Corporation (MMPRC/Visit Maldives) has kicked off a destination marketing campaign with Kuoni UK, taking place from 28th February for a duration of one month. Kuoni UK is a tour operator established in 1966, providing premium tourism offers from around the world to… Read the full press release
Worldwide Travel Alliance Partners with Uganda’s Ganyana Safaris
New partnership starts as the destination launches its “Explore Uganda – The Pearl of Africa” campaign; covid testing on arrival at Entebbe also dropped from 16 February as Ugandan tourism recovery gets under way LOS ANGELES, CA, 2022-Feb-24 — /Travel PR News/ — The Worldwide Travel Alliance (WTA) has announced a new partnership with… Read the full press release
TOURISM AUSTRALIA APPOINTS ONE GREEN BEAN AS RETAINED UK PR AGENCY
London, UK, 2022-Feb-09 — /Travel PR News/ — One Green Bean has been awarded a new three-year contract by Tourism Australia to manage the brand’s UK public relations following a competitive pitch. The integrated PR, marketing and social media agency will lead the development and implementation of a communications strategy to position Australia as a highly desirable,… Read the full press release
Chryssa Westerlund appointed executive vice president and chief revenue officer of The Metropolitan Washington Airports Authority
Washington DC, USA, 2022-Feb-02 — /Travel PR News/ — The Metropolitan Washington Airports Authority announced Thursday that Chryssa Westerlund has been named executive vice president and chief revenue officer, responsible for airline business development, marketing and consumer strategy, concessions, commercial parking, corporate communications and government affairs for Reagan National and Dulles International airports, the Dulles… Read the full press release
SFO recognized by Airports Council International – North America for its marketing and communications efforts
Airport scores in multiple categories of Airports Council International – North America awards SAN FRANCISCO, CA, 2021-Nov-10 — /Travel PR News/ — Airports Council International – North America (ACI-NA), the foremost advocate for airport operators in North America, has awarded San Francisco International Airport (SFO) multiple first-place awards for its marketing and communication programs. “We… Read the full press release
L’Italia è Campione d’Europa! Il racconto di 24 h a Wembley!
Roma, Italia, 2021-Lug-17 — /Travel PR News/ — Esattamente 24 ( di ore ), sì, sono bastate per vivere una “notte magica”, quella dela vittoria degli azzurri di Mister Mancini nel campionato europeo. Chi l’avrebbe mai detto che sarebbe andata così. Lavoro negli eventi sportivi da tanti anni orma e questo, non è altro che… Read the full press release
“Casa Azzurri”, sei stata proprio una bella idea!
Roma, Italia, 2021-Giu-23 — /Travel PR News/ — E’ tornato il momento dei grandi eventi sportivi, è finita l’attesa, è tornato il pubblico, emozioni, le tante “prime nuove occasioni”, dagli stadi ( e non solo ) per il calcio-spettacolo. ‘Casa Azzurri’, sei stata proprio una bella idea! Una “casa” un pò di tutti gli italiani,… Read the full press release
Worldwide Travel Alliance Announces Travel Industry Partners for North America and China
LOS ANGELES, CA, 2021-Jun-23 — /Travel PR News/ — The Worldwide Travel Alliance (WTA) has announced Re•think Travel Marketing as its travel industry partners in North America, and UnionWay as partners for China. Re•think Travel Marketing and UnionWay join the WTA effective 21 June. It means travel companies seeking business from markets in Europe, and… Read the full press release
DerbySoft launches new solution for hotels to reach missing or lost metasearch opportunities in regional markets
DALLAS, Texas, U.S.A., 2020-Jun-25 — /Travel PR News/ — DerbySoft, the leader in high-performance digital marketing and distribution services for the hotel industry, today announced the launch of DSCP, a new solution for hotels and agencies to reach missing or lost metasearch opportunities in regional markets. As a part of this new program, DerbySoft has… Read the full press release
UNWTO delivered a successful training seminar on implementing the International Tourism Marketing Strategy for the Yunnan Province of China
Madrid, Spain, 2020-Jan-17 — /Travel PR News/ — A delegation from UNWTO visited Kunming to deliver a training seminar on implementing the International Tourism Marketing Strategy designed for the Yunnan Province of China. The strategy was designed by UNWTO experts in partnership with the Yunnan Provincial Tourism Department. Now, with the province working to grow… Read the full press release
Budapest Airport receives best airline marketing award at the World Route Development Forum
Budapest, Hungary, 2019-Sep-25 — /Travel PR News/ — Budapest Airport received the award for best airline marketing at the World Route Development Forum, the most prestigious event of the aviation industry globally, currently underway in Adelaide, Australia. With this result, the Hungarian airport came out ahead of gateways such as Amsterdam, Istanbul, Hong Kong, or Changi… Read the full press release
Wyndham Destinations and Caesars Entertainment extend successful marketing partnership
Expansion Brings Additional Wyndham Guest Touchpoints to Caesars’ Vegas Resorts for Elevated Service Experience, New Hospitality Jobs to the Market ORLANDO, Fla. and LAS VEGAS, 2019-Sep-25 — /Travel PR News/ — Wyndham Destinations (NYSE:WYND), the world’s largest vacation ownership and exchange company, and Caesars Entertainment Corporation (NASDAQ:CZR), one of the world’s most diversified casino-entertainment providers, today (Sept. 23, 2019) announced… Read the full press release
Auckland Airport appoints Jonathan Good as its new General Manager Technology & Marketing
Auckland, New Zealand, 2019-May-09 — /Travel PR News/ — Auckland Airport has announced the appointment of Jonathan Good as its new General Manager Technology & Marketing. In this role, Jonathan will be responsible for the strategy and execution of world class technology and marketing programmes to improve the customer experience and ensure operational excellence to meet… Read the full press release
HMSHost earns top honors from The Moodies and the Adrian Awards for innovative marketing campaigns
Moodie Davitt Report and Adrian Awards honor HMSHost for innovative marketing campaigns; PRWeek recognizes HMSHost marketing & communications leader BETHESDA, MD., 2019-Mar-26 — /Travel PR News/ — Global restaurateur HMSHost was recognized as a leader in marketing and digital innovation after receiving top honors by The Moodies, as well as the Adrian Awards. Among the awards, HMSHost’s… Read the full press release