(NEWS) BANGKOK, Thailand, 2026-May-19 — /Travel PR News/ — In an industry built on movement, adaptation has become one of tourism’s most valuable currencies. Across Asia and the Pacific, tourism professionals are navigating a rapidly shifting landscape shaped by artificial intelligence, sustainability targets, changing traveler expectations, digital marketing demands, and mounting pressure to balance growth with… Read the full news article
Tag Archives: tourism leadership
Travel industry, tourism authority and academic leaders join new Pacific Asia Travel Association board lineup at Korea summit
(IN SHORT) Pacific Asia Travel Association has announced a new group of elected board members during the PATA Annual Summit 2026 in Gyeongju. The new board includes representatives from travel companies, tourism authorities, universities and industry organisations across the Asia-Pacific region, including Tripadvisor, Intrepid Travel, Tourism Malaysia and Bangkok University. PATA said the expanded board… Read the full news article
PATA Annual Summit 2026 Highlights New Leadership Appointments Industry Awards and Future Tourism Priorities Across Asia Pacific
(NEWS) GYEONGJU, South Korea, 2026-May-12 — /Travel PR News/ — The Asia Pacific tourism sector gathered in South Korea this week as the Pacific Asia Travel Association brought together more than 550 delegates from over 35 destinations for the PATA Annual Summit 2026, combining industry discussions, leadership appointments, policy forums, and recognition of long-standing tourism figures… Read the full news article
PATA Annual Summit 2026 to Spotlight Tourism Resilience and Industry Transformation in South Korea
(IN SHORT) Pacific Asia Travel Association has unveiled the full programme and speaker line-up for the PATA Annual Summit 2026, which will take place in South Korea from 11 to 13 May under the theme “Navigating Towards a Resilient Future.” The summit coincides with PATA’s 75th anniversary and will gather tourism leaders, economists, destination marketers,… Read the full news article
Groundbreakers of the Great Outdoors: RV Park Leadership in America’s Northeast
Meet the visionaries elevating the RV and campground experience across the Northeastern U.S. David L. Berg’s legacy at Red Apple Campground and leadership roles in ARVC and NCA set a standard for mentorship and industry unity. Al Daniels played a pioneering role at Normandy Farms and influenced national campground associations through decades of service. Dave… Read the full news article
Industry Leaders Chiruit and Siripakorn Honoured at PATA Thailand Chapter Reception
(IN SHORT) On 17 June at Centara Grand’s CRU Champagne Bar, PATA and its Thailand Chapter honoured outgoing TCEB President Chiruit Isarangkun Na Ayuthaya and welcomed Siripakorn Cheawsamoot as DASTA’s new Director General. PATA Chair Peter Semone and event organiser Ben Montgomery highlighted both men’s contributions to Thailand’s tourism sector—Chiruit for boosting the country’s MICE… Read the full news article
PATA Opens Submissions for Face of the Future 2025 Award, Celebrating Emerging Leaders in Tourism
(IN SHORT) PATA is now accepting submissions for the Face of the Future 2025 award, with a deadline of June 15, 2025. The award recognizes young professionals in the Asia Pacific region who demonstrate leadership and innovation in sustainable tourism. The winner will receive various benefits, including sponsorship to attend PATA Travel Mart 2025, a… Read the full news article
PATA Annual Summit 2025 Concludes in İstanbul with Renewed Purpose and Global Collaboration
(IN SHORT) The PATA Annual Summit 2025 in İstanbul united over 260 tourism leaders from 35 destinations under the theme “Timeless Wisdom for a Sustainable Future.” The event saw the ratification of PATA’s new Vision and Mission, strategic governance updates, and the advancement of the PATA 2030 Strategy. With panels on climate change, innovation, aviation,… Read the full news article
PATA Honours Dr Chris Bottrill and SanJeet with Prestigious Awards at Annual Summit in İstanbul
(IN SHORT) During the PATA Annual Summit 2025 in İstanbul, the Pacific Asia Travel Association honoured two key leaders for their exceptional contributions to the tourism industry. Dr Chris Bottrill, Associate Vice President at Capilano University, received the PATA Life Membership Award for his leadership in sustainability, youth engagement, and Indigenous tourism. SanJeet, Director of… Read the full news article








