Iberia and Turespaña Unveil Groundbreaking Tourism Campaign to Showcase Spain’s Best to the World

A few days before the start of FITUR, the airline and the Spanish Tourism Institute present a campaign to promote Spain among the nearly seven million travellers who fly with Iberia between America and Europe each year. The new on-board safety video shows nine of the countless tourist destinations in Spain: Toledo, Santiago de Compostela,… Read the full press release

Maldives Marketing and Public Relations Corporation partners with Cozmo Travel to promote the Maldives in Qatar and the Middle East in Hybrid Marketing Campaign

MALE, MALDIVES, 2023-Jan-14 — /Travel PR News/ — Maldives Marketing and Public Relations Corporation (MMPRC/Visit Maldives) has kicked off a hybrid marketing campaign with Cozmo Travel to promote the Maldives in Qatar and the Middle East. Throughout this campaign, we aim to promote the unique geographical features of the Maldives, the luxurious services, products and… Read the full press release

Lufthansa Group launches #MakeChangeFly marketing campaign to inform about its measures for a sustainable future

Global marketing information campaign highlights the Lufthansa Group’s diverse initiatives for CO2-neutral flying Broad commitment to Sustainable Aviation Fuels and driver for technological innovations Christina Foerster: “We want to bring aviation and climate protection together and are leading the transformation of our industry” Cologne, Germany, 2022-May-26 — /Travel PR News/ — Learning from nature to… Read the full press release

MMPRC partners with Zee Network to promote Maldives in the Middle Eastern market

Male, Maldives, 2022-Apr-28 — /Travel PR News/ — Maldives Marketing and Public Relations Corporation (MMPRC / Visit Maldives) partners with Zee Network to conduct a joint marketing campaign targeting the Middle Eastern market. This is a month-long campaign. Under this campaign, advertisements of the Maldives will be broadcast on the two main Zee Network channels… Read the full press release

TFE Hotels unveils a new high-end marketing campaign filmed in Australia’s first hotel sky lobby at A by Adina Sydney

SYDNEY, AUSTRALIA, 2022-Feb-01 — /Travel PR News/ — TFE Hotels has cemented its positioning of A by Adina as a premium brand with the release of a new high-end marketing campaign designed to evoke an emotional connection with guests. The ‘And…breathe’ campaign – designed by We Are Unity in collaboration with TFE Hotels – launches… Read the full press release

The new marketing campaign of ALL – Accor Live Limitless, the loyalty program and Accor’s booking platform, features famous players of Paris Saint-Germain football club

Paris, France, 2022-Feb-01 — /Travel PR News/ — In its latest marketing campaign, ALL – Accor Live Limitless has reinvented the rules of football. Tables have turned and the players of Paris Saint-Germain have given the referee a card: a golden card that leads him off the field to experience the ALL reward and loyalty… Read the full press release

Caribbean Airlines celebrates its 15th Anniversary and its 2022 marketing campaign, REset Expectations

Piarco, Trinidad and Tobago, 2022-Jan-13 — /Travel PR News/ — Caribbean Airlines celebrates its 15th Anniversary and the roll out of its marketing campaign for 2022,  aptly named REset Expectations. “REset Expectations” is the overarching theme that will underpin everything that is done at Caribbean Airlines – reflecting its signature service and reinforcing the authenticity of the Caribbean… Read the full press release

Visit Maldives and ‘Manta Reisen’ launch marketing campaign targeting the Swiss Market

MALDIVES, 2021-Sep-03 — /Travel PR News/ — Visit Maldives launches a joint marketing campaign with ‘Manta Reisen’ targeting the Swiss Market. The campaign aims to maintain and raise awareness of the brand destination as one of the most desired and safe destinations for travellers. The campaign combines business-oriented and consumer-oriented components in line with the… Read the full press release

IHG brings together its two largest brands, Holiday Inn and Holiday Inn Express in a new global marketing campaign

The company’s largest marketing campaign in over a decade brings together two iconic leaders in global travel to demonstrate the power of in-person connection Denham, United Kingdom, 2019-Jun-12 — /Travel PR News/ — IHG® Hotels & Resorts (IHG®) announces the launch of a global marketing campaign for the company’s two largest brands, Holiday Inn®and Holiday Inn Express®. We’re there, a new,… Read the full press release

Marriott International launches its first-ever longer stays category marketing campaign, “Room for Possibility”

Residence Inn by Marriott, Element by Westin® and TownePlace Suites by Marriott Unite to Celebrate Spaces and Amenities Designed to Empower Guests to Live Life on the Road, Uninterrupted Bethesda, MD, 2019-May-22 — /Travel PR News/ — Marriott International today (05/20/2019) announced its first-ever longer stays category marketing campaign, “Room for Possibility,” spotlighting the portfolio’s… Read the full press release

Shannon Airport launches new major marketing campaign

Shannon, Ireland, 2018-Oct-13 — /Travel PR News/ — Shannon Airport is to build on its record level of investment with the launch of a major new marketing campaign. Following an extensive market research programme, involving over 8,000 of its customers, Shannon Airport today has unveiled its new campaign ‘Shannon Airport – making it easy’. The aim… Read the full press release

Cathay Pacific Group to use blockchain technology in a marketing campaign for its Asia Miles rewards programme

First of its kind smart-tech collaboration transforms rewards programme to enhance user experience and drive business efficiency HONG KONG, 2018-May-09 — /Travel PR News/ — The Cathay Pacific Group and its rewards programme, Asia Miles, are launching their first application of smart blockchain technology in a marketing campaign, in collaboration with Accenture. The innovative technology is… Read the full press release

VisitBritain rolls out new marketing campaign to inspire Italians to visit UK and find their own amazing moments

London, 2017-Feb-08 — /Travel PR News/ — The #OMGB (Oh My GREAT Britain) ‘Home of Amazing Moments’ marketing campaign was formally announced at an event for travel trade and press in Milan hosted by VisitBritain, the Department for International Trade, the British Council and the Foreign & Commonwealth Office to showcase why 2017 is a… Read the full press release

Colorado Tourism Office’s “Come to Life” marketing campaign resulted to $2.72 billion record spending

DENVER, CO, 2017-Jan-30 — /Travel PR News/ — While the Colorado Tourism Office’s “Come to Life” marketing campaign influenced fewer trips last summer, the travelers it swayed spent a record $2.72 billion on their visits to Colorado. In its latest report on the effectiveness of CTO’s advertising program, Strategic Marketing and Research Insights of Indianapolis found… Read the full press release

Ontario Tourism Marketing Partnership Corporation launched its U.K. Outdoor Adventure marketing campaign with Ray Mears as the official spokesperson

Attracting the U.K. Visitor with Personality Favourite Ray Mears Toronto, Ontario, 2014-12-19 — /Travel PR News/ — Ontario is a popular destination for the outdoor adventurer and the Ontario Tourism Marketing Partnership Corporation (OTMPC) welcomes the opportunity to share Ontario’s dynamic tourism offerings with visitors from the United Kingdom. The OTMPC has launched its U.K. Outdoor Adventure… Read the full press release

Bristol Airport launches marketing campaign across Devon and Cornwall to raise region’s awareness of 100+ destinations

2013-09-06 — /travelprnews.com/ — Bristol Airport launches a marketing campaign across Devon and Cornwall today (Monday 2 September) highlighting the wide range of routes available to passengers across the South West. The campaign comes on the back of significant growth in market share in the two counties which indicates that Bristol is increasingly seen as the… Read the full press release