Colorado Tourism Office announces new offerings and initiatives for an authentic and low-impact travel experiences

Denver, CO, 2022-Apr-07 — /Travel PR News/ — As the U.S. continues to emerge from the pandemic and people look to return to travel in a big way, environmental considerations are also top of mind for travelers now more than ever. The Colorado Tourism Office, along with destinations across the state, has already laid the… Read the full press release

Colorado Tourism Office recognized tourism industry partners at 37th annual National Travel and Tourism Week

Denver, Colorado, 2020-May-05 — /Travel PR News/ — The Colorado Tourism Office (CTO) is marking the 37th annual National Travel and Tourism Week, May 3-9, 2020, by highlighting organizations that have taken extraordinary steps to support their communities and others in addressing unprecedented challenges from the COVID-19 pandemic. Though tourism is widely recognized as the industry… Read the full press release

Colorado Tourism Office and Leave No Trace Center announce new partnerships to mark National Public Lands Day

Ski towns, Colorado Mountain Club and top destinations join alliance to share Care for Colorado Principles with millions more Colorado travelers Denver, Colo., 2019-Sep-30 — /Travel PR News/ — In a bow to National Public Lands Day, the Colorado Tourism Office and Leave No Trace Center for Outdoor Ethics today (Sept. 28, 2019) announced strategic partnerships with… Read the full press release

The Colorado Tourism Office to transform frontline tourism workers into Colorado experts with new online workforce training program

New digital platform provides free training to transform frontline tourism workers into Colorado experts Denver, Colo., 2019-Sep-25 — /Travel PR News/ — The Colorado Tourism Office (CTO) today (Sept. 24, 2019) launched a new online workforce training program called Colorado Concierge, which aims to turn frontline workers into Colorado experts and train them in Colorado-style customer… Read the full press release

Colorado Tourism Office presents a diverse range of lodging options across the Centennial State

Denver, Colorado, 2018-Dec-03 — /Travel PR News/ — From the Rockies Playground to the Pioneering Plains, it’s no secret Colorado boasts an array of outdoor activities. What may surprise Colorado travelers is the diverse range of lodging options across the Centennial State; from solar-powered huts and hip hostels to cabin living and overnight accommodations in a… Read the full press release

Colorado Tourism Office: Colorado Trail Explorer (COTREX) app now available for free download in the Apple and Google Play stores

CTO’s Conference in Vail first in the nation to be zero-waste; Denver named as 2019 site DENVER, CO, 2018-Nov-06 — /Travel PR News/ — Gov. John Hickenlooper announced the launch of a new state app with guidance to more than 39,000 miles of trails as nearly 550 tourism industry stakeholders gathered this week in Vail for… Read the full press release

Colorado Tourism Office unveils new animated video to reduce the impact of travelers on Colorado resources

DENVER, CO, 2018-Oct-29 — /Travel PR News/ — A clueless hiker, critters posing for food and a musical moose/bear duo are the latest cast of characters enlisted by the Colorado Tourism Office (CTO) to reduce the impact of travelers on Colorado resources. In the latest expression of its partnership with the Leave No Trace Center… Read the full press release

Colorado Tourism Office to expand rural tourism development focus with the launch of Destination Development program

The new program will grow the successes of previous Heritage and Agritourism initiatives; expand rural tourism development focus to culinary and agritourism, heritage, cultural, outdoor adventure and cycling Denver, 2017-Jul-10 — /Travel PR News/ — The Colorado Tourism Office (CTO) is relaunching its successful Heritage & Agritourism program, which will now be known as Destination Development,… Read the full press release

Colorado Tourism Office’s “Come to Life” marketing campaign resulted to $2.72 billion record spending

DENVER, CO, 2017-Jan-30 — /Travel PR News/ — While the Colorado Tourism Office’s “Come to Life” marketing campaign influenced fewer trips last summer, the travelers it swayed spent a record $2.72 billion on their visits to Colorado. In its latest report on the effectiveness of CTO’s advertising program, Strategic Marketing and Research Insights of Indianapolis found… Read the full press release