VisitBritain/VisitEngland: An extra £872 million in visitor spending was generated across the UK in the last year

LONDON, 2017-Oct-10 — /Travel PR News/ — An extra £872 million in visitor spending was generated across the UK in the last year as a result of work by national tourism agency VisitBritain/VisitEngland latest figures show. This means for every pound invested in the organisation, £20 of additional visitor spend was generated for the economy…. Read the full press release

VisitBritain: Record number of visits from China to the UK in the first quarter of 2017

The UK could look forward to a rise in visitors from China in the coming week as China National Day and the Golden Week holiday begin. LONDON, 2017-Oct-03 — /Travel PR News/ — Golden Week is a prime time of travel for the Chinese and more are choosing to visit the UK than ever. Latest… Read the full press release

VisitBritain names Gavin Landry as Regional Director for the Americas

LONDON, 2017-Aug-24 — /Travel PR News/ — VisitBritain has today announced the appointment of Gavin Landry as its Regional Director for the Americas. In his new role, which he takes up from Wednesday 23 August, Gavin’s remit is to drive new and repeat visitor growth to Britain from the Americas, focusing on key segments and… Read the full press release

VisitBritain launches interactive online map of magical destinations across Britain

VisitBritain launches interactive online map of magical destinations across Britain   To celebrate the 20th anniversary of the publication of Harry Potter and the Philosopher’s Stone (26 June) VisitBritain is showcasing what makes Britain a magical destination. London, 2017-Jun-27 — /Travel PR News/ — It has released an interactive online map(link is external) of magical… Read the full press release

VisitBritain to host its largest ever global tourism trade event ExploreGB from March 2-3 at the Brighton Centre

London, 2017-Feb-22 — /Travel PR News/ — Now in its third year ‘ExploreGB’ is heading south to Brighton. More than 400 international buyers from 40 countries will do business with 430 travel industry suppliers from across England, Scotland, Wales, Northern Ireland and the Republic of Ireland at the event being held from Thursday 2 March… Read the full press release

VisitBritain launches major campaign to drive bookings from India to the UK

London, 2017-Feb-08 — /Travel PR News/ — The #OMGB (Oh My GREAT Britain) ‘Home of Amazing Moments’ marketing campaign rolls out with a 7-week paid digital and billboard campaign to showcase the amazing moments that can only be had on a trip to Britain. VisitBritain Director Asia Pacific, Middle East & Africa (APMEA) Sumathi Ramanathan… Read the full press release

VisitBritain rolls out new marketing campaign to inspire Italians to visit UK and find their own amazing moments

London, 2017-Feb-08 — /Travel PR News/ — The #OMGB (Oh My GREAT Britain) ‘Home of Amazing Moments’ marketing campaign was formally announced at an event for travel trade and press in Milan hosted by VisitBritain, the Department for International Trade, the British Council and the Foreign & Commonwealth Office to showcase why 2017 is a… Read the full press release

VisitBritain: Record-breaking 12.2 million visits to English regions outside London in 9M2016

LONDON, 2017-Jan-20 — /Travel PR News/ — International tourists are travelling across English regions in record numbers, and they are spending more too. Official statistics released today show that in the first nine months of 2016 there were a record-breaking 12.2 million visits to English regions outside London, up 4% compared to the same period in… Read the full press release

New Chairs for the VisitBritain/VisitEngland Board and the VisitEngland Advisory Board appointed

LONDON, 2017-Jan-20 — /Travel PR News/ — The Secretary of State for Culture, Media and Sport, The Rt Hon Karen Bradley MP, has appointed the new Chairs for the BTA (VisitBritain/VisitEngland) Board and the VisitEngland Advisory Board – Steve Ridgway CBE will succeed Christopher Rodrigues CBE as BTA Chairman and Denis Wormwell will succeed Penelope,… Read the full press release

VisitBritain and PCMA to deliver the first ever #Greatdebate at PCMA Convening Leaders conference in Austin, Texas

LONDON, 2017-Jan-09 — /Travel PR News/ — The debate will tackle the topical issue of “How geopolitics & global economics alter the course of business”, with key industry figures providing insight into the macro trends set to affect the events industry across the world. Welcoming the opportunity to partner with PCMA on a new and… Read the full press release

VisitBritain celebrates milestone partnerships with Hainan Airlines and Alitrip

London, 2016-Dec-08 — /Travel PR News/ — VisitBritain has today (5 December) celebrated its milestone partnerships with Hainan Airlines (HNA Group) and Alitrip, Alibaba Group’s tourism arm, in China. Both partnerships have been established to attract more Chinese visitors to Britain. UK Government Secretary of State for Culture, Media and Sport Karen Bradley and VisitBritain… Read the full press release

VisitBritain and Expedia launch multi-million pound partnership to market Britain in France, Germany and the US

LONDON, 2016-Oct-15 — /Travel PR News/ — According to VisitBritain, this partnership is targeted to deliver over £135 million of additional visitor spend to the UK economy over the three years. The first phase of the partnership gets underway with  the launch of a six-month digital marketing campaign across the three markets including online, social and… Read the full press release

Bear Grylls supports VisitBritain’s ‘Home of Amazing Moments’ campaign with his top 10 #OMGB moments from across Britain

LONDON, 2016-Sep-08 — /Travel PR News/ — Bear Grylls, the British adventurer, has lent his support to VisitBritain’s ‘Home of Amazing Moments’ campaign to promote the incredible experiences that can only be had in Britain. Using #OMGB (Oh my GREAT Britain), the hashtag at the heart of VisitBritain’s international digital marketing drive, the campaign features images… Read the full press release

Titanic Belfast named Europe’s Leading Visitor Attraction at the prestigious World Travel Awards

LONDON, 2016-Sep-07 — /Travel PR News/ — Titanic Belfast, the world’s largest Titanic visitor experience, located on the spot where the famous liner was built and launched, has been named as Europe’s Leading Visitor Attraction at the prestigious World Travel Awards held in Sardinia, Italy, last night. Titanic Belfast beat off stiff competition from the Guinness… Read the full press release

The British Tourist Authority appoints Andrew Stokes new interim Director, England

LONDON, 2016-Jan-25 — /Travel PR News/ — The British Tourist Authority (BTA) has today (Wednesday 20 January) announced the appointment of a new interim Director, England, Andrew Stokes. Mr Stokes has spent the last 14 years as Chief Executive of Marketing Manchester where he transformed the organisation from being totally focused on tourism to one working… Read the full press release

VisitBritain: Inbound tourism numbers and spend to the UK set to continue its growth in 2016

LONDON, 2015-12-29 — /Travel PR News/ — It has been a record-breaking year to date for inbound tourism numbers and spend to the UK and growth looks set to continue in 2016 according to forecasts from national tourism body VisitBritain. In spite of the strength of sterling, spending by overseas visitors is predicted to reach… Read the full press release

VisitBritain: percentage of international visitors who said they felt extremely welcome in Britain has more than doubled in the last five years

LONDON, 2015-12-9 — /Travel PR News/ — The percentage of international visitors who said they felt extremely welcome in Britain has more than doubled in the last five years according to a new report by national tourism agency VisitBritain.The ‘Britain’s welcome to overseas visitors’ report, based on a survey of more than 5,000 visitors as… Read the full press release

VisitBritain: 27.1 million visits to Britain from January to September, 2015

LONDON, 2015-11-25 — /Travel PR News/ — International visits to Britain for the first nine months of 2015 have broken previous records according to new figures out today from the Office for National Statistics. The data shows there  were 27.1 million visits to Britain from January to September this year, a 3% increase compared to the… Read the full press release

Record-breaking visitor spend in Britain as a result of work by the national tourism agency VisitBritain

LONDON, 2015-10-14 — /Travel PR News/ — International visitors have spent an extra £2.5 billion in Britain during the last four years as a result of work by the national tourism agency VisitBritain, latest figures show. This beats the target set for it by the UK Government in 2011 by more than half a billion… Read the full press release

VisitBritain: Chatsworth to launch major new literary festival “The Chatsworth Festival – Art Out Loud”, 18 to 20 September 2015

LONDON, 2015-4-27 — /Travel PR News/ — In 2015 Chatsworth is set to launch a major new literary festival ‘The Chatsworth Festival – Art Out Loud‘, running from Friday 18 to Sunday 20 September. The three day event is inspired by the Duke and Duchess of Devonshire’s passion for the arts and will feature a… Read the full press release

VisitBritain: Launching this year, the Tour de Yorkshire attracts the world’s great riders from May 1-3, 2015

LONDON, 2015-3-28 — /Travel PR News/ — The rows of people lining the route of last year’s Yorkshire Grand Départ of the Tour de France are not just testament to the growing popularity of cycling in the UK, but of Yorkshire as a place to hold world-class events – and holidays! Such was the welcome… Read the full press release

VisitBritain: Edinburgh International Festival 2015 programme unveiled

Edinburgh International Festival Director Fergus Linehan has unveiled his first programme. Edinburgh, 2015-3-28 — /Travel PR News/ — Festival 2015 runs from Friday 7 August to Monday 31 August and welcomes over 2,300 artists from 39 nations to perform in Scotland’s magnificent capital city. The Irishman, whose previous roles have seen him head up the Sydney Festival,… Read the full press release

VisitBritain: The International hit show LET IT BE is coming to their hometown to mark the official re-launch of the Royal Court Theatre in Liverpool

LONDON, 2015-3-28 — /Travel PR News/ — The International hit show that celebrates the music of The Beatles is coming to their hometown later this year to mark the official re-launch of the multi-million pound refurbishment of the Royal Court Theatre in Liverpool.  Direct from London’s West End, LET IT BE will run for 5½… Read the full press release

VisitBritain: 2015 marks the 150th anniversary of the publication of Alice’s Adventures in Wonderland

26 November 2015 marks the 150th anniversary of the publication of one of the most enchanting works of literature: Alice’s Adventures in Wonderland. LONDON, 2015-3-18 — /Travel PR News/ — Charles Lutwidge Dodgson, better known as Lewis Carroll, famously first outlined his story to the ten-year-old Alice Liddell – the inspiration for the tale – as… Read the full press release

VisitBritain’s GREAT China Welcome programme aims to make Britain the most welcoming destination in Europe for Chinese visitors

LONDON, 2015-2-13 — /Travel PR News/ — VisitBritain’s GREAT China Welcome programme aims to make Britain the most welcoming destination in Europe for Chinese visitors. The programme has over 250 member hotels, attractions and activities which all excel in looking after Chinese visitors. Here’s how just a few of them are celebrating or marking Chinese… Read the full press release

VisitBritain: New survey reveals that 2014 was a record year for both inbound visits and overseas visitor spending in the UK

LONDON, 2015-2-13 — /Travel PR News/ — New full-year inbound tourism figures released today reveal that 2014 was a record year for both inbound visits and overseas visitor spending in the UK. The latest International Passenger Survey figures show that overseas visitors spent £21.7 billion in Britain last year, 3% up on 2013 and a… Read the full press release

VisitBritain analysis revealed that more international tourists are starting to travel across the country than ever before

LONDON, 2015-1-22 — /Travel PR News/ — New analysis from VisitBritain has revealed that more international tourists are starting to travel across the country than ever before, with spending hitting new record levels in the majority of nations and regions for the first nine months of 2014. Majority of nations and regions saw record spending from… Read the full press release

VISITLONDON.COM, VisitBritain and the GREAT Britain campaign launched international search to find London’s Official Guest of Honour

LONDON, 2014-11-13 — /Travel PR News/ — Today VISITLONDON.COM, the official Visitor Guide to the capital, together with VisitBritain and the GREAT Britain campaign, have launched an international search to find London’s Official Guest of Honour, who will have a once-in-a-lifetime chance to experience London as never before. The capital city and its most famous… Read the full press release

VisitBritain partnered with STUDIOCANAL to promote Britain as a GREAT destination to visit with the UK release of the new Paddington film

LONDON, 2014-11-13 — /Travel PR News/ — VisitBritain has partnered with STUDIOCANAL to promote Britain as a GREAT destination to visit with the UK release of the new Paddington film (28th November), following the adventures of the famous bear who arrives at Paddington Station from Peru. VisitBritain partners with STUDIOCANAL for international family marketing campaign… Read the full press release

VisitBritain: England Rugby 2015 launches ‘the ultimate team talk’ to kick-start the Tournament ticketing campaign

LONDON, 2014-9-2 — /Travel PR News/ — Stirring team talks are synonymous with rugby success and today England Rugby 2015, Organising Committee for Rugby World Cup 2015, has launched ‘the ultimate team talk’ to kick-start the Tournament ticketing campaign. England Rugby 2015 launches international, national and regional marketing and PR campaign to launch tickets Tickets will… Read the full press release