SAS creates stronger emotional bond with its travelers with the launch of its new communication concept

Stockholm, Sweden, 2022-Sep-21 — /Travel PR News/ — “Journeys That Matter” is the name of SAS’ new communication concept, which is launched through a new advertising campaign today (September 19, 2022). The campaign highlights the importance of traveling and represents SAS’ first brand campaign since 2020. The new communication concept is based on a new… Read the full press release

SAS rolls out new communication concept called “Journeys That Matter”

Stockholm, Sweden, 2022-Sep-20 — /Travel PR News/ — “Journeys That Matter” is the name of SAS’ new communication concept, which is launched through a new advertising campaign today (September 19, 2022). The campaign highlights the importance of traveling and represents SAS’ first brand campaign since 2020. The new communication concept is based on a new… Read the full press release

Scandinavian Airlines announces the appointment of Karin Nyman as new Director of Communications

Karin Nyman has been appointed the new Director of Communications at Scandinavian Airlines (SAS). Nyman is currently the Marketing and Communications Director at health and social care company Ambea and she takes up her new post at SAS in March 2016. Stockholm, Sweden, 2015-12-8 — /Travel PR News/ — Nyman will become the Director of… Read the full press release