SAS and Virgin Atlantic Forge Codeshare Partnership to Expand Global Travel Options

(IN SHORT) Scandinavian Airlines (SAS) and Virgin Atlantic have announced a new codeshare partnership set to launch on October 7, 2024. This collaboration will enhance travel options between Scandinavia and various international destinations, including new routes to Barbados, Antigua, and Jamaica. SAS customers will have access to Virgin Atlantic’s network via Heathrow, while Virgin Atlantic… Read the full press release

SAS and Delta Unite: New Codeshare Agreement Expands Transatlantic Travel Options

(IN SHORT) Scandinavian Airlines System (SAS) has signed a codeshare agreement with Delta Air Lines, effective September 25, 2024, enhancing connectivity between North America and Scandinavia. This partnership follows SAS’s recent membership in the SkyTeam alliance and will allow SAS customers access to over 150 North American destinations through Delta’s hubs, while Delta passengers can… Read the full press release

SAS Launches AI-Generated Campaign to Welcome Summer Season in Malmö

(IN SHORT) SAS kicks off the summer season with an AI-generated campaign to welcome visitors to Copenhagen and Malmö, partnering with Swedish AI artist Stephanie Löwenstein. The campaign features bold images showcasing virtual SAS passengers across online channels, streets of Copenhagen and Malmö, and key airports in Scandinavia. With over 1800 flights to Malmö and… Read the full press release

SAS Unveils Mystery Flight Experience ‘Destination Unknown’ for EuroBonus Members

(IN SHORT) SAS launched its innovative flight experience called “Destination Unknown,” allowing EuroBonus members to sign up for a mystery journey departing from Copenhagen Airport on April 5, 2024. Within minutes of opening registration, over 1000 members eagerly signed up for the chance to embark on this unique adventure. The trip promises an extraordinary experience… Read the full press release

SAS Achieves Five-Star Rating in Global APEX Customer Ranking at 2023 APEX Awards

Stockholm, Sweden, 2023-Sep-23 — /Travel PR News/ — Scandinavian Airlines (SAS) is thrilled to announce its achievement of a five-star rating in the prestigious global APEX customer ranking at the 2023 APEX Awards. Travelers from around the world have spoken, affirming SAS’s dedication to delivering outstanding passenger experiences across various categories, including overall flight experience,… Read the full press release

SAS Appoints Ginger Hughes as Chief Transformation Officer and Paul Verhagen as Chief Commercial Officer

Stockholm, Sweden, 2023-Sep-05 — /Travel PR News/ — SAS announces the appointment of Ginger Hughes as new Chief Transformation Officer (CTO) and Paul Verhagen as new Chief Commercial Officer (CCO). SAS appoints Ginger Hughes as Chief Transformation Officer. Hughes brings a long of experience from her advisory role at Seabury, where she has guided SAS… Read the full press release

airberlin’s seven international Area Managers now offer their personal travel tips for their favorite destinations

Berlin, Germany, 2013-10-01 — /travelprnews.com/ — The summer is already over but autumn and winter have a lot to offer for globetrotters as well. A short trip south is a way of prolonging the summer. Barcelona, Alicante, Rome or Abu Dhabi are ideal destinations for a long weekend. For anyone who prefers wintry conditions airberlin operates flights… Read the full press release