(NEWS) BANGKOK, Thailand, 2026-Jun-2 — /Travel PR News/ — Luxury hotel awards have become increasingly crowded in recent years, but few distinctions require recognition from industry experts, travel editors, and guests at the same time. That is the premise behind the newly launched Condé Nast Traveller Triple Crown Collection, a new accolade reserved for hotels that… Read the full news article
Tag Archives: Experiential Travel
Hilton Doubles Down on Lifestyle Hospitality as Its Collection Brands Expand Worldwide
(NEWS) MCLEAN, VA, United States, 2026-Jun-1 — /Travel PR News/ — Hilton is seeing strong momentum behind hotels that feel less uniform and more closely tied to their surroundings, as Curio Collection by Hilton and Tapestry Collection by Hilton have each grown past 200 properties worldwide — a sign of rising traveler interest in stays… Read the full news article
Fan Culture and Travel Converge as ANA Backs Immersive Tourism Experiences in Japan
(NEWS) TOKYO, Japan, 2026-May-26 — /Travel PR News/ — Anime cafés, themed pop-up stores, collectible merchandise, and character-driven exhibitions have become a major force within Japan’s domestic tourism economy. What was once considered a niche fan subculture has evolved into a powerful travel driver, with visitors increasingly planning trips around concerts, gaming events, manga collaborations, and… Read the full news article
Anantara Turns the Spotlight on Hospitality Staff and Cultural Experiences for 25th Anniversary Campaign
(NEWS) BANGKOK, Thailand, 2026-May-25 — /Travel PR News/ — For many luxury hotels, anniversaries are marked with refurbished suites, limited-edition menus, or nostalgic marketing campaigns. But as Anantara Hotels & Resorts celebrates its 25th year, the group is placing its focus elsewhere — on the people guests remember long after the stay itself ends. The brand… Read the full news article
Silversea Unveils 2027 Venetian Society Reunion Voyage Through Northern Europe and the British Isles
(NEWS) MIAMI, FL, United States, 2026-May-21 — /Travel PR News/ — Cruise loyalty programs have long rewarded repeat travelers with perks like priority boarding, cocktail receptions, and upgraded amenities. But for many returning guests, the real appeal lies elsewhere — the chance to travel with a familiar community of like-minded passengers while revisiting destinations through… Read the full news article
Four Seasons Expands Private Jet Experience Programme with New 2028 Luxury Travel Itineraries Across Multiple Continents
(NEWS) TORONTO, Canada, 2026-May-13 — /Travel PR News/ — Luxury hospitality brands are continuing to expand beyond traditional hotel stays and deeper into experience-driven travel, with Four Seasons Hotels and Resorts unveiling new itineraries for its Private Jet Experience programme scheduled for 2028. According to a press release published by Four Seasons, the company will… Read the full news article
Silver Spirit Returns to Service Featuring S.A.L.T. Programme and Mediterranean-Inspired Riviera Concept
(IN SHORT) Silversea has completed the revitalization of Silver Spirit, introducing upgraded public spaces, a new Mediterranean-inspired poolside concept called Riviera, and the debut of the brand’s S.A.L.T. culinary immersion programme onboard the ship. The refurbished vessel now features enhanced dining, wellness, and entertainment experiences designed around destination-focused luxury travel. Silver Spirit has returned to… Read the full news article
Food Focused Travel Gains Ground with Chiang Mai Named Asia’s Top Culinary Destination
(NEWS) SINGAPORE, 2026-Apr-16 — /Travel PR News/ — Food-led travel continues to gain momentum across Asia, with new data pointing to a growing appetite for hands-on culinary experiences as a key driver of destination choice. According to Agoda, Chiang Mai has emerged as the region’s leading destination for culinary activities, based on bookings made between… Read the full news article
From Private Suites to Live Dining Korean Air Elevates Lounge Travel at Its Seoul Hub
(NEWS) SEOUL, South Korea, 2026-Apr-16 — /Travel PR News/ — Airlines are continuing to invest heavily in ground experience as part of broader premium strategies, with lounge infrastructure becoming a key differentiator in competitive international hubs. Korean Air has completed a multi-year overhaul of its lounge network at Incheon International Airport Terminal 2, culminating in the… Read the full news article
Silversea Expands Global Travel Offering with New 2029 World Cruise Covering 60 Destinations Across 19 Countries
(IN SHORT) Silversea has announced its World Cruise 2029, A Pacific Awakening, a 125-day journey aboard the Silver Whisper that will visit over 60 destinations in 19 countries across the Pacific. Departing from San Diego, the itinerary is divided into eight themed segments and includes 17 overnight stays, exclusive cultural events, and an overland experience…. Read the full news article
Growing Demand for Experiential Travel Drives Interest in Naturist Sailing Tours in the Caribbean
(NEWS) SINT MAARTEN / SAINT MARTIN, 2026-Apr-9 — /Travel PR News/ — A niche segment of the travel industry is continuing to expand its visibility, as platforms focused on naturist experiences highlight new offerings that combine luxury sailing with community-driven travel. The platform Naturist.sx has published a detailed review of a clothing-optional sailing excursion in Sint… Read the full news article
Luxury Travel Reimagined as Fairmont Introduces Immersive Special Happens Experiences Across Global Destinations
(IN SHORT) Fairmont Hotels & Resorts has unveiled six new luxury travel experiences as part of its “Special Happens…” series, offering guests unique, destination-driven activities across its global portfolio. The experiences include a helicopter tour of the Great Wall of China, an Indigenous-led foraging journey in Canada, a solar eclipse dining event in Tangier and… Read the full news article
Two New Viking Ships Set to Enhance Egypt River Cruises as Construction Milestone Reached in Cairo
(IN SHORT) Viking has floated out two new Nile River ships, the Viking Ptah and Viking Sekhmet, marking a key milestone ahead of their launch in late 2026. The vessels will join the company’s growing Egypt fleet and operate the popular Pharaohs & Pyramids itinerary, which combines a Nile cruise with guided cultural experiences across… Read the full news article
Minor Hotels Launches Colbert Collection Premium Soft Brand Focused on Culture Culinary Experiences and Independent Hospitality
(IN SHORT) Minor Hotels has launched Colbert Collection, a new premium soft brand designed to unite independent hotels focused on cultural, culinary and experience-driven hospitality. Built around the principles of connection, place and taste, the brand allows properties to retain their individuality while benefiting from Minor Hotels’ global platform and expertise. As part of the… Read the full news article
Asia Pacific Becomes a Creative Powerhouse for Design Hotels with Its Largest Regional Expansion Yet
(NEWS) BERLIN, Germany, 2025-Dec-3 — /Travel PR News/ — Design Hotels is marking a milestone year in Asia Pacific, announcing the addition of more than 14 new properties across the region—its strongest regional growth to date, accounting for 28% of the brand’s global portfolio expansion in 2025. The surge highlights APAC’s growing influence in the global… Read the full news article
Sail Into the Festive Season with Australian Cruise Group’s Most Instagram-Worthy Christmas Cruise on Sydney Harbour
(NEWS) SYDNEY, 2025-Nov-17 — /Travel PR News/ — Replace predictable party plans with a shimmering night aboard the harbour — because this year, Christmas in Sydney floats. Australian Cruise Group (ACG), a pioneer in on-water experiences, has just unveiled a festive lineup of Christmas party cruises, running from November 14 to December 24, that promise… Read the full news article
A New Era of Luxe Globe-Trekking: Four Seasons Unveils an Ultra-Curated 20-Day Journey Aboard Its Signature Private Jet
(NEWS) TORONTO, 2025-Nov-13 — /Travel PR News/ — Four Seasons Hotels and Resorts is charting a bold new chapter in luxury air travel with New World Icons, a 20-day Private Jet Experience itinerary departing March 26 to April 14, 2027. The newly announced journey brings together first-time destinations, returning favorites, and a curated arc of cultural… Read the full news article
Discovering Creativity Anew with Mandarin Oriental’s Exclusive Journeys Launch in New York
(IN SHORT) Mandarin Oriental has introduced Mandarin Oriental Exclusive Journeys in the United States with a special launch at its New York property, offering a new dimension of luxury rooted in art, culture, and creative exploration. Developed in collaboration with The Luminaire, the curated itineraries feature exclusive access to leading artists, galleries, and cultural figures,… Read the full news article
China’s 2025–2026 inbound‑tourism drive: targeted marketing, inclusive policies and digital campaigns
China is intensifying global tourism marketing with region-specific campaigns, cultural diplomacy, and expanded visa-free access. Initiatives like Nihao China and partnerships through CNTO offices abroad are central to attracting visitors from North America and Europe. Digital storytelling, influencer collaborations, and cultural events such as the Arcadia Moon Festival strengthen China’s brand appeal. Policy reforms, easier… Read the full news article
Reinventing the Stay: Inside Hilton’s and Wyndham’s Bold New Take on Lifestyle Hotels
(NEWS) MCLEAN, VA/ PARSIPPANY, NJ, 2025-Oct-6 — /Travel PR News/ — It’s a big week for travelers who crave something different. Two of the world’s biggest hospitality names, Hilton and Wyndham Hotels & Resorts, just unveiled fresh new hotel brands that promise to blend individuality, style, and flexibility — without losing the comforts guests have come… Read the full news article
Viking strengthens cultural travel offerings in Vietnam and Cambodia with launch of Viking Tonle
(NEWS) LOS ANGELES, 2025-Sep-16 — /Travel PR News/ — Viking has expanded its Southeast Asia fleet with the introduction of the Viking Tonle, a purpose-built river ship that will operate exclusively on the Mekong River. Designed for the 15-day Magnificent Mekong itinerary through Vietnam and Cambodia, the vessel accommodates 80 guests in 40 staterooms and reflects… Read the full news article
World of Hyatt Launches Camp Unwritten Literary Glamping Adventure with Reese’s Book Club and Under Canvas
(IN SHORT) This summer, World of Hyatt launches Camp Unwritten, an exclusive literary glamping series in collaboration with Reese’s Book Club and Under Canvas. Participants can book immersive weekend retreats—July in Columbia River Gorge with Alexene Farol Follmuth, July in the Great Smoky Mountains with Ally Condie, and August in Moab with the July 2025… Read the full news article
Silversea’s Controtempo World Cruise 2025 Concludes in New York City with Iconic Musical Farewell
(IN SHORT) Silversea has successfully concluded its Controtempo World Cruise 2025, offering an immersive exploration of iconic cities and hidden gems across Asia, Africa, Europe, and North America. The cruise featured exclusive events and shore excursions designed to offer deeper cultural connections. Looking ahead, Silversea is preparing for future World Cruises in 2026, 2027, and… Read the full news article
Minor Hotels Taps Industry Veteran Shobhit Khattri to Lead South Asia Expansion
(IN SHORT) Minor Hotels has appointed Shobhit Khattri as Associate Vice President of Development for India, Nepal, and Bangladesh, signaling its intention to fast-track expansion in the South Asian market. With over 17 years of experience in hotel development across India, the Middle East, and Africa, Khattri will lead the group’s development strategy from New… Read the full news article
Aeroluxe Expeditions Enters U.S. Market with High-Touch Private Jet Journeys—At a More Accessible Price
(IN SHORT) Aeroluxe Expeditions is entering the U.S. luxury travel market with its inaugural private jet journey, Colors of the World, set to depart in March 2026. Spearheaded by Piet Visser—an acclaimed expert with 30 years’ experience in designing bespoke European private jet expeditions—Aeroluxe aims to offer a boutique, intimate travel experience at a more… Read the full news article























