Hilton wins hospitality marketing award for setting the standard for All‑Inclusive
MCLEAN, Va., 2022-Nov-15 — /Travel PR News/ — Hilton All-Inclusive Resorts received a Gold award for Hospitality in Travel Weekly’s 2022 Magellan Awards. With entries from around the world, the awards recognize the best in the travel industry and salute the outstanding hospitality professionals behind it all.
The Magellan Awards are judged by a one-of-a-kind panel of accomplished leaders in the travel industry. The awards honor outstanding design, marketing and services in a broad range of industry segments, including Hospitality, Travel Destinations, Cruise Lines, Online Travel Services, Airlines and Airports, Travel Agents and Agencies, Tour Operators and Ground Transportation.
“It’s an honor for Hilton to be recognized for its all-inclusive category in this year’s Magellan Awards. Since entering the category, Hilton has worked to redefine the all-inclusive travel experience with unparalleled service and unrivaled options for travelers to escape the everyday in highly coveted vacation destinations,” said Colette Baruth, vice president and commercial director, All-Inclusive, Hilton. “This recognition is a testament not only to our commitment to world-renowned friendly and reliable hospitality, but the team’s efforts in driving awareness for our growing, exceptional all-inclusive category.”
Hilton’s winning entry, “Delivering the Extraordinary: Hilton Sets New Standards for All-Inclusive,” received gold for its Hospitality Marketing Campaign – Communications/PR Plan. The plan featured a strong, comprehensive narrative around Hilton innovating and expanding in the all-inclusive category and included national broadcast segments, grand opening events, strategic media efforts and ongoing storytelling that leveraged new properties, milestones and timely news hooks to drive awareness for Hilton’s growth within the segment.
“Each year’s Magellan entries are an impressive display of innovation and creativity in the industry, and this year’s were particularly special. It’s a testament to the incredible work done over the last year, and a collective desire to not only meet today’s consumer expectations, but exceed them,” said Arnie Weissmann, editor in chief, Travel Weekly. “We salute all those who entered and all those who won.”
To learn more about All-Inclusive Resorts by Hilton, visit stories.hilton.com. The 2022 Magellan Awards winners are published on Travel Weekly’s website and in the October 2022 print issue of the magazine.
Hilton (NYSE: HLT) is a leading global hospitality company with a portfolio of 18 world-class brands comprising more than 7,000 properties and more than 1.1 million rooms, in 123 countries and territories. Dedicated to fulfilling its founding vision to fill the earth with the light and warmth of hospitality, Hilton has welcomed more than 3 billion guests in its more than 100-year history, earned a top spot on Fortune’s 100 Best Companies to Work For list and been recognized as a global leader on the Dow Jones Sustainability Indices for five consecutive years. Hilton has introduced several industry-leading technology enhancements to improve the guest experience, including Digital Key Share, automated complimentary room upgrades and the ability to book confirmed connecting rooms. Through the award-winning guest loyalty program Hilton Honors, the nearly 146 million members who book directly with Hilton can earn Points for hotel stays and experiences money can’t buy. With the free Hilton Honors app, guests can book their stay, select their room, check in, unlock their door with a Digital Key and check out, all from their smartphone. Visit stories.hilton.com for more information, and connect with Hilton on Facebook, Twitter, LinkedIn, Instagram and YouTube.
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Source: Hilton Hotels