ORLANDO, Fla., 2021-Jun-15 — /Travel PR News/ — Wyndham Destinations, the world’s largest vacation ownership business, was honored with seven awards at the 2021 American Resort Development Association (ARDA) Timeshare Together Conference in the areas of Sales & Marketing and Management & Administration.
Among the company’s award wins, the Wyndham Destinations Club Wyndham Clearwater Beach sales team was honored as the top Virtual Sales Team for its nimbleness during the COVID-19 shutdown. Leveraging the power of virtual technology, the newly-remote team invented ways to offer a safe alternative for owners and prospects to attend sales presentations, and designed a virtual platform to interview, hire, train, sell and close deals from associates’ home offices. Through these innovative efforts, the sales team generated more than $2 million in incremental revenue last year.
The company was also honored with the best Marketing Program for its Key to Wyn program, which has now evolved into a nationwide marketing activation program. This strategic initiative, which launched in July 2020, combined digital marketing and face-to-face experience in order to drive consumer interaction amid the pandemic through instant win offerings, grand prize lead generation and an internal promotion to engage all associates.
“On behalf of Wyndham Destinations, it is an honor to be recognized by ARDA for the incredible work of our teams and individual associates, who led with change and embraced safety protocols to keep everyone protected,” said Jeff Myers, chief sales & marketing officer at Wyndham Destinations. “Their creativity, focus and determination helped ensure we are stronger than ever as we put the world back on vacation. Congratulations to the entire team for their fantastic work.”
Several other Wyndham Destinations associates and leaders were also recognized for individual awards including:
- Gabriel Barnhill – Sales Management Leader: Large Size Developer
- Michael Hecht – Salesperson: In House: Large Size Developer
- Rebecca Hitchcock – Owner or Customer Relations Team Member
- Stacie Rush – Marketing Individual: Large Size Developer
- Ashley Williams – Resort Department Manager
“Resort operations leaders and associates were on the frontline for our industry throughout the pandemic,” said Geoff Richards, chief operating officer at Wyndham Destinations. “Our resort operations teams pivoted and adapted to the needs of our owners and communities, all while continuing to provide outstanding vacation experiences. Congratulations and thank you to our ARDA award winners ― along with all of our outstanding associates ― for their tireless efforts to ensure a healthy, safe and welcoming environment.”
For more information about the 2021 ARDA Awards, visit www.arda.org.
About Wyndham Destinations
Wyndham Destinations is the world’s largest vacation ownership business operating more than 245 vacation club resorts around the world that offer a contemporary take on the timeshare model. The brand portfolio – featuring Club Wyndham®, WorldMark® by Wyndham, Margaritaville Vacation Club® by Wyndham, and Shell Vacations Club – offers travelers the chance to own their vacation and explore places they’ve never visited before, year after year. Nearly 870,000 owners enjoy stays in a home away from home, featuring spacious suites with separate bedrooms, fully-equipped kitchens, living and dining areas, as well as resort-style amenities and services. Learn more at WyndhamDestinations.com.
Source: Wyndham Destinations