IHG and NOVUM Hospitality Forge Strategic Partnership, Doubling Presence in Germany

(IN SHORT) IHG Hotels & Resorts, in collaboration with NOVUM Hospitality, announces a landmark agreement poised to double IHG’s footprint in Germany, a pivotal market for hospitality. This partnership, spanning 30 years with the option for renewal, will see up to 108 NOVUM Hospitality hotels, along with 11 under development, integrated into IHG’s system by… Read the full press release