Category Archives: Travel Marketing

Over 10,000 Pledges Received for #TravelforTomorrow Initiative Promoting Conscious Travel

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(IN SHORT) Travelzoo, a global internet media company, has reported that within the first 72 hours of its #TravelforTomorrow initiative launch, over 10,000 people have publicly pledged to become conscious travelers. The initiative encourages travelers worldwide to make personal pledges for conscious travel, which can include supporting local businesses, reducing single-use plastic, opting for public… Read the full news article

Visit West Hollywood Partners with Rolling Stone UK Awards to Celebrate Musical Icons

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(IN SHORT) Visit West Hollywood has been named an official partner of the inaugural Rolling Stone UK Awards 2023, set to take place at the Roundhouse in London on November 23. The awards, hosted by comedian Munya Chawawa, will celebrate musical excellence, and Visit West Hollywood will sponsor Rolling Stone UK’s Icon Award, which will… Read the full news article

2024: A Gastronomic Journey Through Argentina’s Culinary Delights

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(IN SHORT) The article highlights six ways to explore Argentina’s thriving gastronomy scene in 2024. It includes trying MICHELIN dining in Buenos Aires and Mendoza, experiencing traditional Argentinian asado (barbecue), exploring the vineyards of Mendoza on the ‘wine route,’ dining at traditional bodegónes in Buenos Aires, sampling mate (a traditional beverage), and visiting Ushuaia for… Read the full news article

Weeva Unveils Innovative AI Integration for Sustainable Travel Management at Phocuswright Conference

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Phocuswright - CTO James Lever launches Weeva AI

(IN SHORT) Weeva, a leading sustainability management platform for travel and tourism businesses, announced the integration of generative AI capabilities at the Phocuswright Conference. The new AI features will guide businesses in their sustainability efforts, analyzing data and identifying opportunities for progress. Weeva aims to help companies meet the growing demand for sustainable options in… Read the full news article

JW Marriott Launches ‘Stay in the Moment’ Campaign Starring South Korean Actor Lee Min-ho in Asia-Pacific

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Renowned actor Lee Min-Ho Stars in K-drama inspired campaign video capturing the beauty of immersive surroundings and mindful moments (IN SHORT) JW Marriott, a luxury brand within Marriott Bonvoy’s portfolio, has unveiled its “Stay in the Moment” campaign in the Asia-Pacific region. The campaign features a K-drama-inspired video starring renowned South Korean actor, Lee Min-ho…. Read the full news article

Guanajuato, Mexico: Year-Round Summer Adventures Await Travelers

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(IN SHORT) Guanajuato, a state in Mexico, offers a wide range of summer activities that can be enjoyed throughout the year. From wine tasting in its lush vineyards to exploring historic mines, visiting unique museums, enjoying outdoor adventures like white-water rafting, and relaxing on a man-made beach, Guanajuato provides an array of experiences. Travelers can… Read the full news article

Maldives Promotes Sustainability and Atoll Diversity at Exclusive Media Meet During WTM London 2023

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(IN SHORT) The Maldives Marketing and Public Relations Corporation (MMPRC) hosted a highly-anticipated Maldives Media Meet at WTM London 2023. The event, led by CEO Thoyyib Mohamed, emphasized sustainability and the Maldives’ five-year marketing journey. Thoyyib highlighted the transformative shift in the country’s tourism sector and its alignment with the Maldives Fifth Tourism Master Plan… Read the full news article

Maldives Tourism Promotes Atoll Diversity with New Website Segment

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(IN SHORT) The Maldives Marketing and Public Relations Corporation (MMPRC) has launched a new section on its Visit Maldives website dedicated to showcasing the diverse atolls of the Maldives. The segment, available at “atolls.visitmaldives.com,” offers detailed information about different regions, starting with Addu Atoll and Fuvahmulah Atoll. With 26 atolls in the Maldives, this initiative… Read the full news article

Emirates Unveils Behind-the-Scenes Look at Penélope Cruz Ad Campaign Filming on Iconic A380 Aircraft

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(IN SHORT) Emirates has released a behind-the-scenes video showcasing the production process of its ad campaign featuring brand ambassador Penélope Cruz. The campaign highlights Cruz experiencing the luxurious offerings of Emirates’ First and Business Class, including the A380 Onboard Lounge and an in-flight shower. The video also features two Emirates Cabin Crew members interviewing Cruz…. Read the full news article

Travel PR Agency Lemongrass Achieves B Corp Status, Pledging Commitment to Sustainability and Responsible Travel

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AWARD WINNING TRAVEL COMMUNICATIONS SPECIALIST LEMONGRASS BECOMES B CORP (IN SHORT) Lemongrass, an award-winning PR and content agency specializing in travel brands, has achieved B Corp status, signifying its commitment to environmental and social responsibility within the travel sector. B Corp certification involves a stringent evaluation of a company’s sustainability and ethical business practices. Lemongrass,… Read the full news article

Pegasus Lodges Appoints IMAGINE PR

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(IN SHORT) IMAGINE PR has been appointed as the North American Public Relations Representative for Pegasus Lodges, a unique travel experience provider. Pegasus Lodges focuses on offering immersive experiences in remote and extraordinary locations, emphasizing authenticity and a connection to local communities and resources. The company currently operates four lodges, each in distinct and pristine… Read the full news article

Weeva celebrates its first year as sustainable travel continues to top consumer and business priorities

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Weeva founders (from left to right): Arnold Meyer, Executive Chairman at Nianova Advisors; Russel Binks, Head of Sales and Marketing at Tswalu Kalahari; Lindsey Walter, Co-founder and Director of Weeva and Head of Commercial Development at Nianova Advisors; Jill Pruett, Finance and Operations Executive at Nianova Advisors; and Julie Cheetham, Co-founder and Managing Director at Weeva and Executive Sustainability at Nianova Advisors.

Weeva founders (from left to right): Arnold Meyer, Executive Chairman at Nianova Advisors; Russel Binks, Head of Sales and Marketing at Tswalu Kalahari; Lindsey Walter, Co-founder and Director of Weeva and Head of Commercial Development at Nianova Advisors; Jill Pruett, Finance and Operations Executive at Nianova Advisors; and Julie Cheetham, Co-founder and Managing Director at… Read the full news article

OurAfrica.Travel 2024 Opens for Registration

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OurAfrica.Travel in February 2024

OurAfrica.Travel in February 2024  Cape Town, South Africa, 2023-Oct-16 — /Travel PR News/ — Registration for the 2024 edition of digital trade show OurAfrica.Travel, due to take place from 5 – 9 February 2024 is now open – kicking off the tourism show season in style, linking global buyers with properties and suppliers in Africa… Read the full news article

Cathay Cargo Terminal Marks 10th Anniversary with New International Branding and Vision for the Future

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Focusing on digital leadership, sustainability leadership and expanding footprint into the Greater Bay Area Hong Kong, China, 2023-Oct-15 — /Travel PR News/ — Cathay Cargo Terminal celebrated its 10-year anniversary of full operations at Hong Kong International Airport (HKIA) by rolling out its new marketing brand internationally and hosting a special party for customers and… Read the full news article

Sign up for new Vietnam and Indochina Travel & Tourism Insights

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Journalists, investors and stakeholders can sign up for free monthly Vietnam and Indochina-focused insight newsletter and specialist video interviews Vietnam, 2023-Oct-5 — /Travel PR News/ — Central Vietnam based Wafaifo Optimisers are behind a new insight newsletter and video channel dedicated to hospitality, hotel and tourism developments in the region. The co-founders of Wafaifo Resort Hoi… Read the full news article

Weeva’s Julie Cheetham named Regenerative Change Maker of the Year.

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Weeva's Julie Cheetham wins Regenerative Change Maker award

New York, USA, 2023-Oct-3 — /Travel PR News/ — Julie Cheetham, the Co-founder and Managing Director of Weeva and Head of Sustainability at Nianova Advisors, was announced as Change Maker of the Year at the Regenerative Travel Impact Awards hosted on 21 September 2023 alongside Climate Week NYC.   The awards celebrate innovative projects and purpose-led individuals who… Read the full news article

The Ritz-Carlton Unveils ‘Leave Better’ Campaign, Inspiring Personal Growth Through Luxury Travel

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As travelers embark on new journeys, the campaign celebrates the transformative power of travel, affirming The Ritz-Carlton’s enduring commitment to inspiring self-discovery in exceptional destinations. BETHESDA, MD, 2023-Sep-27 — /Travel PR News/ — The Ritz-Carlton Hotel Company, L.L.C., is pleased to announce the launch of a new international marketing campaign, speaking to the continued evolution… Read the full news article

Cathay Launches Global Premium Travel Lifestyle Brand with ‘Feels Good To Move’ Campaign

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Cathay will now be the master brand around the world, simplifying the way our customers interact with us Hong Kong, China, 2023-Sep-22 — /Travel PR News/ — Cathay is excited to announce that its new premium travel lifestyle brand is officially rolling out to markets around the world, celebrating passion for travel as a way… Read the full news article

Weeva partners with the Sustainable Hospitality Alliance

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Lindsey Walter (Co-Founder, Weeva) with Glenn Mandziuk (CEO) and Wolfgang M. Neumann (Chair) of the Sustainable Hospitality Alliance

London, UK, 2023-Sep-20 — /Travel PR News/ — The Sustainable Hospitality Alliance has welcomed the sustainability management platform Weeva as an affiliate member to help drive collaboration on industry resilience and data-led sustainability.   Designed by sustainable tourism experts, Weeva champions small, sustainable actions, backed by consistent data management, to boost efficiency and, ultimately, profitability within the industry. The… Read the full news article

Finnair CEO Steps Aside for #GirlsTakeover Campaign Promoting Equality in the Workplace

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Helsinki, Finland, 2023-Sep-16 — /Travel PR News/ — Finnair is taking part in Plan International’s #GirlsTakeover campaign, where girls step into the shoes of political, social and economic leaders as part of the UN’s International Day of the Girl celebrations. At Finnair, 17-year-old Siru Nuutinen will take over the role of CEO Topi Manner and work with Finnair’s Executive… Read the full news article

UNWTO Collaborates with Thassos Municipality to Foster Inclusive Tourism Recovery and Development

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Madrid, Spain, 2023-Aug-31 — /Travel PR News/ — UNWTO will work with the Municipality of Thassos in Greece to help the island rebuild its tourism sector in an inclusive way. The new joint project will focus on two core issues, namely tourism marketing and community involvement in tourism on Thassos. The work is part of… Read the full news article

Cebu Pacific Launches New Destination: Fly to Da Nang, Vietnam, with Piso Sale Promotion!

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Manila, Philippines, 2023-Aug-23 — /Travel PR News/ — Cebu Pacific (PSE: CEB), the Philippines’ leading airline, is launching its newest destination—Da Nang, Vietnam—with its signature Piso Sale. Starting December 7, 2023, CEB’s Manila to Da Nang flights will operate thrice a week— every Tuesday, Thursday, and Saturday. The flight will depart Manila from 7:30 PM… Read the full news article

Shannon Airport Duty Free Launches ‘Curated’ Beauty, Living, and Wellness Area to Spotlight Irish Brands

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Over 100 Irish brands showcased at the world’s first Duty Free Shannon, Ireland, 2023-Aug-16 — /Travel PR News/ — The sky’s the limit for Irish brands in Shannon Airport Duty Free’s new Beauty, Living and Wellness area. The store, which is the first and oldest Duty-Free shop in the world, has unveiled a brand-new area… Read the full news article

STATE OF WASHINGTON TOURISM & PORT OF SEATTLE APPOINT BLACK DIAMOND AS UK & IRELAND COMMUNICATIONS AGENCY

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LONDON, UK 2023-Aug-7 — /Travel PR News/ — The State of Washington Tourism (SWT) and Port of Seattle has appointed London-based integrated communications agency, Black Diamond, to manage their PR, consumer and travel trade activity in the UK & Ireland.  Located in the heart of the Pacific Northwest, Washington State offers varied experiences across its… Read the full news article

Weeva joins the ATTA Evolution

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Weeva - sustainability data management tool

Cape Town, South Africa, 2023-Aug-4 — /Travel PR News/ — ATTA®, Weeva and Wesgro will be partnering tonight, 3rd August 2023, to host the first-ever ATTA® Evolution networking event in Cape Town.    Industry leaders and local members will gather at The Bailey to “Connect through Conversation” and share their experiences and ideas to create and… Read the full news article

Vootfly Aims to Soar Higher: Expanding its Flight Booking Services to Cover the Entire North and South American Market

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Vootfly

PARSIPANNY, NJ, 2023-Jul-28 — /Travel PR News/ — Vootfly, one of the world’s leading flight booking services providers with a presence in the United States market, is announcing its ambitious expansion strategy to cover the whole of North and South America. Vootfly’s strategic decision reflects its unwavering ambition to meet the changing demands of travelers and… Read the full news article

The First Digital Nomad Conference in Ireland

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Digital Nomad Conference in Ireland

NomadÉire Presents the First Irish Digital Nomad Conference Tralee, Ireland: 28-31 August Tralee, Ireland, 2023-Jul-25 — /Travel PR News/ — NomadÉire is excited to announce the launch of the first Irish Digital Nomad Conference in Tralee, set to take place at the end of August. This ground-breaking event not only celebrates the digital nomad lifestyle… Read the full news article

Maldives Launches Joint Marketing Campaign with TravelBag to Showcase the Ultimate Holiday Destination to UK Travelers

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Male’, Maldives, 2023-Jul-25 — /Travel PR News/ — Maldives Marketing and Public Relations Corporation (MMPRC/ Visit Maldives)  is excited to announce a joint marketing campaign with TravelBag (DNATA UK), one of the world’s leading air and travel service providers. This strategic collaboration aims to promote the Maldives as the ultimate holiday destination, targeting B2C audiences… Read the full news article

Ljubljana Tourism Wins Prestigious Travel Marketing Award for TikTok Success

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Ljubljana, Slovenia, 2023-Jul-06 — /Travel PR News/ — Ljubljana Tourism was awarded The Travel Marketing Award in the social media category for its TikTok profile and the “Volleyball on the Ljubljanica” sports spectacle. This prestigious accolade is one of the most sought-after marketing awards in the travel and tourism industry. The esteemed ceremony took place… Read the full news article

Bulgaria Hosts Largest-Ever Digital Nomad Event with 700+ Attendees from 40+ Countries (Including 22% Americans)

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BANSKO, Bulgaria, 2023-Jul-4 — /Travel PR News/ — Bansko, a rural town nestled in the Pirin mountains, witnessed an extraordinary event last week (June 25 – July 2). Over 700 digital nomads from around the globe converged here for a memorable week-long conference and festival.The most represented countries at Bansko Nomad Fest 2023 were: United… Read the full news article