Travelport announces Finnair as 200th airline to adopt its Rich Content and Branding merchandising technology
Langley, U.K., 2017-Jan-11 — /Travel PR News/ — Travelport (NYSE: TVPT), a leading Travel Commerce Platform has today announced a new full content agreement with Finnair, Finland’s largest airline and a member of the oneworld alliance. As part of the agreement, Finnair has also chosen to deploy Travelport’s Rich Content and Branding merchandising solution, making it the 200th airline to go live in the system.
Finnair’s route network connects Asia, North America and the northern regions of Europe and beyond, through its hub at Helsinki Airport, carrying more than ten million passengers annually and connecting 17 cities in Asia with more than 60 destinations in Europe.
Under the full content agreement, Travelport-connected agencies in over 180 countries, servicing hundreds of millions of consumers around the world will have real-time access to its fares and inventory-through the Travel Commerce Platform enabling them to search, sell and book Finnair’s content.
Travelport has also announced Finnair as the 200th airline to have adopted its industry-leading merchandising solution, Travelport Rich Content & Branding, which helps airlines display their branded fares and ancillary content in a graphically rich, visual way, allowing leisure and corporate agents to better understand the airlines’ brand proposition and sell more effectively. The list of airlines now available to book on the Travelport platform includes Delta, Virgin Australia, United Airlines and South African Airways. Travelers are also able to benefit from this enhanced content directly when booking through online travel agencies who have implemented Travelport’s Universal API.
Finnair will also continue to utilize Travelport’s Digital Media Solutions and Travelport Sponsored Flights tool to send tailored offers to 250,000 travel agents and corporates across the globe to help drive additional bookings and revenues per seat. These highly innovative solutions continue to assist airlines with the ability to track their return on investment more effectively.
Rogier Van Enk, Head of Commercial Strategy, Distribution and Data Science at Finnair said: “Travelport’s innovative merchandising capabilities will provide the platform for our business to better explain our value proposition to travel agents and grow sales. We are looking forward to this new chapter in our long-standing collaboration with Travelport.’’
Derek Sharp, Senior Vice President and Managing Director, Air Commerce at Travelport commented: “Today’s announcement marks a significant milestone for one of Travelport’s flagship products and we are delighted that Finnair, a highly respected customer of ours, continues to recognize the value of our Travel Commerce Platform. With Rich Content & Branding, our airline customers are able to sell their products their way, in the intermediary channel, adding real value to their businesses.”
For more information on Travelport Rich Content and Branding, please visit:
https://new.travelport.com/dontbeunbranded
About Travelport
Travelport is a Travel Commerce Platform providing distribution, technology, payment, mobile and other solutions for the global travel and tourism industry. With a presence in approximately 180 countries, over 3,700 employees, and an additional 1,200 employees at IGT Solutions Private Ltd who provide us with application development services, our 2015 net revenue was over $2.2 billion.
Travelport is comprised of:
- A Travel Commerce Platform through which it facilitates travel commerce by connecting the world’s leading travel providers with online and offline travel buyers in a proprietary business-to-business (B2B) travel marketplace. Travelport has a leadership position in airline merchandising, hotel content and rate distribution, mobile travel commerce and a pioneering B2B payment solution that addresses the needs of travel intermediaries to efficiently and securely settle travel transactions.
- Technology Services through which it provides critical IT services to airlines, such as shopping, ticketing, departure control and other solutions, enabling them to focus on their core business competencies and reduce costs.
Travelport is headquartered in Langley, U.K. The Company is listed on the New York Stock Exchange and trades under the symbol “TVPT”.
About Finnair
Finnair flies between Asia, Europe and North America with an emphasis on fast connections via Helsinki, carrying more than ten million passengers annually and connecting 17 cities in Asia with more than 60 destinations in Europe. The airline, a pioneer in sustainable flying, is the European launch customer of the next-generation, eco-smart Airbus A350 XWB aircraft and is the first airline listed in the Leadership Index of the worldwide Carbon Disclosure Project. The only Nordic carrier with a 4-star Skytrax ranking, Finnair has also won the World Airline Award for Best Airline Northern Europe for the past seven years running. Finnair is a member of oneworld, the alliance of the world’s leading airlines committed to providing the highest level of service and convenience to frequent international travellers.
Media Contacts
Kate Aldridge
VP Corporate Communications
e: kate.aldridge@travelport.com
t: +44 (0)1753 288720
m: +44 (0)7921698757