Visit Missouri’s “What’s Your M-O?” Campaign Sparks Interest in the Show-Me State

JEFFERSON CITY, Mo., 2023-Apr-19 — /Travel PR News/ — “What’s Your M-O?” It’s not just a question, it’s at the heart of the successful Visit Missouri integrated communications campaign. According to Strategic Marketing and Research Incorporated (SMARI), the campaign generated $884 million in incremental visitor spending in the state of Missouri in 2022. The Missouri… Read the full press release