PATA Welcomes New Executive Board Members from Thailand, Malaysia, and the UAE to Advance Responsible Tourism

(IN SHORT) The Pacific Asia Travel Association (PATA) has elected three new Executive Board members during its 74th Annual General Meeting in Istanbul: Dr. Chuwit Mitrchob of Thailand’s DASTA, Sharzede Datu Haji Salleh Askor of Malaysia’s Sarawak Tourism Board, and Raki Phillips of the Ras Al Khaimah Tourism Development Authority in the UAE. Each brings… Read the full press release

PATA and Sarawak Tourism Board Expand AI and Digital Skills Training to Strengthen Future-Ready Tourism

(IN SHORT) PATA, in collaboration with the Sarawak Tourism Board, is launching three new training programmes in Sarawak, Malaysia to advance digital skills and AI literacy among tourism SMEs and destination management staff. Building on a successful AI training initiative from 2024, the sessions will take place in Miri and Kuching. They include an AI… Read the full press release

Sarawak Tourism Board and Malaysia Aviation Group to promote Sarawak as a tourist destination in 2022

Sarawak Tourism Board Launches Sia Sitok Sarawak Plus Interstate Travel Campaign KLIA, 2022-Jan-21 — /Travel PR News/ — Sarawak is set to become a destination of choice for both domestic and international travellers, as Sarawak Tourism Board (STB) and Malaysia Aviation Group (MAG) embark on a year-long partnership to promote Sarawak as a tourist destination… Read the full press release