Adventure Travel Trade Association (ATTA) debuted its new AdventureWeek with destination partner Chile

Seattle, WA, 2013-10-17— /travelprnews.com/ — This September, the Adventure Travel Trade Association (ATTA) debuted its new, intensive familiarization (FAM) concept, AdventureWeek, with destination partner Chile. The intensive adventure FAM, combined with a matchmaking program, brought together a specially curated group of qualified buyers, storytelling team and select media on an extended itinerary to Chile’s Patagonia region. A group of… Read the full press release