Iberia becomes the first airline to create its own scent “Mediterráneo de Iberia”

Starting tomorrow, Iberia’s new image can also be felt; its new scent will be used in all of Iberia’s airplanes and VIP lounges. This is another step in the renewal process of Iberia’s brand image, which now reaches all five senses. A new music selection will also be presented tomorrow for the boarding and disembarking… Read the full press release