Preferred Hotels & Resorts Offers Exclusive Benefits to AARP Members through I Prefer Hotel Rewards Loyalty Program

Preferred Hotels & Resorts Offers Exclusive Benefits to AARP Members through I Prefer Hotel Rewards Loyalty Program

New offer extends value-rich bonus points promotion and membership tier upgrade through brand loyalty program I Prefer Hotel Rewards

NEW YORK, NEW YORK, 2023-Aug-03 — /Travel PR News/ — Preferred Hotels & Resorts has announced a series of benefits exclusively for AARP members across the United States and its territories through its loyalty program, I Prefer Hotel Rewards. Upon booking and completing their first stay at any of the independent hotel brand’s global portfolio of luxury hotels, AARP members will receive a 2,500 I Prefer bonus points to redeem towards future stays and an upgrade to I Prefer Explorer tier status.

“We are delighted to introduce AARP members, who are active adults with a passion for global travel, to the exclusive I Prefer Hotel Rewards program, giving those who book stays privileged access and valuable benefits for stays at one-of-a-kind properties around the world,” said Cheryl Williams, chief revenue officer for Preferred Hotels & Resorts.

“We are excited to expand the depth of luxury and boutique hotel options available to our members in top destinations worldwide,” said Victoria Borton, vice president, Lifestyle for AARP Services. “Through elevated status in Preferred Hotels & Resorts’ loyalty program, I Prefer, members can enjoy enhanced service and amenities at a list of well-known luxury and iconic properties across the globe.”

AARP members with Explorer status are entitled to all the associated benefits, including a 20% points bonus, welcome amenity, and a room upgrade at check-in based on availability.

As a pioneer in the independent hotel space, the Preferred brand was established 55 years ago by 12 like-minded hoteliers. Fast forward to today, and Preferred Hotels & Resorts is the world’s largest independent hotel brand with a global portfolio of more than 650 hotels in over 80 countries, extending infinite luxury hotel experiences to discerning travelers seeking authentic, luxury hospitality in unique locations. AARP members can choose from a wide range of hotel experiences ranging from a chalet-style resort in the Austrian Alps to beachfront luxury in Zanzibar, and much more.

For more information, or to book the new AARP member offer from Preferred Hotels & Resorts, visit

About Preferred Hotels & Resorts

Preferred Hotels & Resorts is the world’s largest independent hotel brand, representing more than 650 distinctive hotels, resorts, residences, and unique hotel groups across 85 countries. Through its five global collections, Preferred Hotels & Resorts connects discerning travelers to the singular luxury hospitality experience that meets their life and style preferences for each occasion. Every property within the portfolio maintains the high-quality standards and unparalleled service levels required by the Preferred Hotels & Resorts Integrated Quality Assurance Program. The I Prefer™ hotel rewards, Preferred Residences℠, Preferred Pride℠, and Preferred Golf™ programs all offer valuable benefits for travelers seeking a unique experience. For more information, visit

Media Contact:

Terri McCollin
Executive Director, Public Relations
+1 646 527 0268

Source: Preferred Hotels & Resorts