Hotel cited in the Customer Decision Journey and Best Performers on Facebook categories.
Paris, France – 2012-10-8 — /travelprnews.com/ — Four Seasons Hotel George V has received recognition in a new study by Fondazione Altagamma, Digital Luxury Experience – Altagamma Index 2012 – The best performers in the digital world.
The study of more than 300 international brands in nine categories analyzed online performances of Italian and international luxury brands, and the impact of the digital on the consumer’s behaviour through more than 70 performance criteria including corporate websites and social networks including Facebook, Twitter and YouTube.
Four Seasons Hotel George V was recognized among the Best Performers on the Customer Decision Journey, and the Best Performers on Facebook.
Christopher Norton, president, Europe/Middle East/Africa at Four Seasons Hotels and Resorts expressed his delight at this recognition and said: “It’s been several years since we started to invest the Hotel in the digital world and social networks. We were one of the first Parisian palaces to establish a person specifically dedicated to the digital world, and today we are present not only on Facebook and Twitter but also on Instagram and Pinterest. Our website has also been completely redone this year to make it more intuitive and still make our customers dive into Four Seasons universe from the moment they come on our website, creating a true sensory journey through all our destinations.”
Hotel Press Contact
Caroline Mennetrier
Senior Director of Public Relations – Europe, Middle East and Africa
31, avenue George V
75008 Paris, France
Email Caroline Mennetrier
T. 33 (0) 1 49 52 71 36
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Four Seasons Hotel George V Paris Recognized as One of the Best Companies in the Digital World by the Altagamma Digital Luxury Index.