Explore Minnesota: join us for a special proclamation to celebrate Minnesota’s vibrant craft beverage scene and its importance to the state’s travel industry

MEDIA OPPORTUNITY:
▪ Hear remarks and interview Lt. Gov. Tina Smith and Explore Minnesota director John Edman
about the importance of tourism and the local craft beverage business to Minnesota’s
economy and statewide travel opportunities.

▪ Learn how the state’s craft beverage boom has greatly contributed to Minnesota’s $13 billion
tourism industry and opened the door to many new small businesses that offer authentic local
food and drink.

▪ Savor the state’s sipping scene at the Minnesota State Fair by visiting the Minnesota Grape
Growers Association’s booth, Minnesota Wine Country and the Minnesota Craft Brewers
Guild’s “Land of 10,000 Beers” exhibits, including State Fair-themed beverages.

▪ Get a taste of Minnesota’s craft beverage boom here, or visit exploreminnesota.com.

▪ Celebrate “Minnesota Brewer & Vintner Day” at the #MNStateFair using #OnlyinMN with
@exploreminn and @TinaFlintSmith on Twitter, or @exploreminnesota on Instagram.

Sample Twitter posts:
◦ Cheers to “Minnesota Brewer & Vintner Day” at #MNStateFair (9/2) w/ @tinaflintsmith and
@exploreminn: http://bit.ly/1vbw6Ya #OnlyinMN
◦ Savor & @exploreminn craft beverages w/ @tinaflintsmith on “MN Brewer & Vintner Day”
(9/2) at #MNStateFair http://bit.ly/1vbw6Ya #OnlyinMN