(IN SHORT) PATA has welcomed the Aseer Region Development Authority as its latest member, strengthening ties in Saudi Arabia’s southwest. PATA CEO Noor Ahmad Hamid and ASDA CEO Eng. Hashem Al Dabbagh emphasized Aseer’s potential as a model for sustainable, community-focused tourism. The region—known for its cool mountains, rich heritage and varied landscapes—will benefit from… Read the full news article
Tag Archives: community empowerment
PATA and Travel Unity Forge Alliance to Champion Diversity and Sustainability in Asia Pacific Tourism
(IN SHORT) PATA and Travel Unity have entered into a formal two-year partnership, as outlined in an MOU finalized in January 2025. This collaboration aims to foster a more inclusive, accessible, and sustainable tourism industry in the Asia Pacific region. The partnership will facilitate joint initiatives such as cross-promotion of events, reciprocal speaking engagements, and… Read the full news article

