LONDON, UK, 2020-Nov-04 — /Travel PR News/ — The National Tourism Organisation of Montenegro (NTO Montenegro) will be exhibiting at Virtual WTM next week. Representatives from the tourism board are available for trade and media appointments, and will be making some exclusive announcements.
Recent years have seen well-known upscale hotel brands invest in the country and Montenegro’s Adriatic Coast is now home to the 5* Regent Porto Montenegro, Aman’s Sveti Stefan, The Chedi Luštica Bay in Marina Village, Iberostar Grand Perast, Melia Budva Petrovac, and many luxury five-star boutique hotels.
The properties join luxury brands NOBU, Hilton, Four Points, Ramada, Centreville, Best Western and Falkensteiner in making Montenegro their home, and news that Portonovi, One&Only’s first property in Europe, will be opening in 2021 makes it a must-visit destination.
Located on the Balkan Peninsula, this is a country that has long been a melting pot of cultures, civilisations and religions. Surrounded by natural beauty, Montenegro offers big experiences in a small and accessible environment. From the Montenegrin hills to the beauty of the Adriatic Coast; nature reserves and national parks; caves and canyons to 117 beaches along a coastline over 180 miles long, all embraced by the caring faces of locals and traditional hospitality.
Tourism accounted for 32% of GDP in 2019 when Montenegro welcomed 81,000 UK travellers to the country, an increase of 30% year on year.
For further information on travel in Montenegro, visit www.montenegro.travel.
About National Tourism Organisation of Montenegro
The National Tourism Organisation of Montenegro (NTO Montenegro) is responsible for marketing tourism globally, as well as developing the Montenegro product, both as a brand and destination. The organisation’s tasks include market research; nurturing cooperation with domestic and foreign tourism bodies and the travel industry; as well as planning and carrying out national and global public relations exercises and advertising. The National Tourism Organisation of Montenegro also supports and advises local tourism bodies on the sustainable development of tourism in Montenegro and on raising its visibility. NTO Montenegro sees itself as an ambassador to the country. It aims to inspire both citizens and visitors by promoting the beauty and culture of Montenegro. For more information, visit www.montenegro.travel.
For images on Montenegro, click here: