LONDON, 2016-Jan-26 — /Travel PR News/ — Enterprise Rent-A-Car, part of the world’s largest car hire company, Enterprise Holdings, has launched its new Exotic Car Collection in the UK to give consumers access to some of the world’s most desirable vehicles. The launch follows a trial period, which has seen enquiries for some categories of its prestige vehicles and supercars increase sevenfold.
Customers can now rent these high-end vehicles from a specialist Enterprise branch at Heathrow Airport for delivery anywhere in the UK via a bespoke transportation service. Some of the world’s most exclusive luxury, prestige and sports cars are available, including ones from Rolls-Royce, Maserati, Lamborghini, Porsche, Ferrari, Range Rover and Bentley. A second Exotic Car Collection branch in central London is also set to open in the coming months.
The opening of the first Exotic Car Collection branch in the UK is part of a global expansion for the Exotic Car Collection by Enterprise. In the last six months, Enterprise has also opened six new Exotic Car Collection branches in the US and its first in Canada. In the coming weeks the company will also open an Exotic Car Collection branch in Switzerland.
The service was born from Enterprise’s experience in the insurance sector, providing replacement luxury cars to owners whose own luxury vehicles are being repaired. Now Enterprise is also specifically targeting rental to individuals who want to travel in style, as well as people who want to enjoy an exciting, novel and exclusive driving experience with an eye-catching rental car.
Customers include high net worth individuals from home and abroad looking to rent a luxurious Bentley or Rolls-Royce for day trips and weekends because it is more spacious and comfortable than their existing sports cars. Company executives and big names from film and TV are also frequent renters of performance and luxury vehicles.
Enterprise’s Exotic Car Collection teams have received specialist training both in handling the vehicles and in providing advice to customers. As with all Enterprise employees, excellent customer service comes first, and with these cars it is delivered with a ‘white glove’ experience.
Khaled Shahbo, managing director UK & Ireland at Enterprise Rent-A-Car said, “The massive increase in demand for high-end rental vehicles coincides with the UK’s increasing role as a destination for those with affluent lifestyles, in London and elsewhere. It seems that sharing-economy thinking is even driving growth for rental as a very real option for luxury motoring.
“Our Exotic Car Collection has been a big hit in the United States and we are seeing a similar demand in London for prestige and supercar rental. People no longer want to dream of driving a beautifully engineered high-end car: they want the opportunity to do it.
“Many Exotic Car customers travel to London as visitors, so it was vital that we located at Heathrow, the UK’s hub airport.
“Exotic Car Collection customers have a first-class driving experience, taking control of a wonderful car that makes travelling a real pleasure. Our Exotic Car customers come to us when only a high-end car will do for their rental needs.”
Vehicles are available for delivery nationwide. The address of the new UK branch is:
Heathrow Airport
Northern Perimeter Road
Heathrow
TW6 2RY
Email: exoticcarcollection@ehi.com
About Enterprise Rent-A-Car
In the UK, Enterprise Rent-A-Car is a specialist in providing replacement vehicles and courtesy cars, which are relied upon in the event of an accident. Enterprise, with more than 7,000 offices in the UK, Germany, Ireland, France, Spain, the United States and Canada, also offers daily and weekend rental for private or business use.
St. Louis-based Enterprise Holdings, the largest car rental service provider in the world, operates the Enterprise Rent-A-Car brand through its regional subsidiaries. Enterprise started in the UK in 1994 and has rapidly expanded. It operates more than 400 locations across the UK where it has over 4,500 employees.
For more information about Enterprise, visit www.enterprise.co.uk. For more information about Enterprise’s environmental stewardship and long-term commitment to the sustainability of its business, visit www.drivingfutures.co.uk.
SOURCE: Enterprise Holdings, Inc.
For more information, contact:
Anil Haji
anil.haji@eraccomms.eu
Deborah Lewis
deborah.lewis@theheromachine.com