2013-03-07 — /travelprnews.com/ — Wizz Air, the largest low-cost, low-fare airline in Central and Eastern Europe, today announced a new partnership with TouristMirror™ and launched a further innovation on the travel market. Wizzair.com, the home of low fares, is the first European airline featuring proprietary travel videos to promote the attractive Wizz Air network of over 85 destinations.
The WizzTV travel videos are hosted by WizzAir’s most popular cabin crews, the Wizz Ambassadors and “frequent traveler” puppet Brad. The new partnership with TouristMirror™ will use first-class and fun videos to bring the Wizz travel experience to passenger’s screens even before travelling or booking. Local business at the featured destinations can advertise their services on WizzTV and videos are available for viewing on wizzair.com, on social media and on selected airports. Viewers can get acquainted with their future travel destination and use the insider tips of the local crews, the Wizz Ambassadors, to guide them when selecting what to do at the destination. WizzTV is the first corporate travel video venture of its kind among all European airlines and underlines the airline’s role in growing tourism across 30 countries. The first video to be launched on WizzTV features the destination Budapest, where the airline offers 31 international routes.
Daniel de Carvalho, Corporate Communications Manager at Wizz Air, said: “For Wizz Air passengers it will now be easier than ever to plan their next vacation. Our excellent crews, the Wizz Ambassadors, bring in their local knowledge about our destinations and through these short videos packed with information your voyage starts even before you board one of our new Airbus A320! Wizzair.com has been the home to low fares and also the one stop shop for value for money travel services, such as car rentals, hotel accommodation or insurance. By adding WizzTV travel videos we now offer yet another innovation and all revenue generated by advertisers helps to keep fares low every day on wizzair.com.”
Laszlo Marozi, founder of TouristMirror™, added:”We are proud that Wizz Air believed in the quality of our travel videos. WizzTv is produced by a very talented group of Hungarian professionals and artists and we are thrilled to be documenting the destinations network of one of Europe’s leading airlines.”