LONDON, 2017-Jan-20 — /Travel PR News/ — International tourists are travelling across English regions in record numbers, and they are spending more too. Official statistics released today show that in the first nine months of 2016 there were a record-breaking 12.2 million visits to English regions outside London, up 4% compared to the same period in… Read the full press release
Tag Archives: VisitBritain
New Chairs for the VisitBritain/VisitEngland Board and the VisitEngland Advisory Board appointed
LONDON, 2017-Jan-20 — /Travel PR News/ — The Secretary of State for Culture, Media and Sport, The Rt Hon Karen Bradley MP, has appointed the new Chairs for the BTA (VisitBritain/VisitEngland) Board and the VisitEngland Advisory Board – Steve Ridgway CBE will succeed Christopher Rodrigues CBE as BTA Chairman and Denis Wormwell will succeed Penelope,… Read the full press release
VisitBritain and PCMA to deliver the first ever #Greatdebate at PCMA Convening Leaders conference in Austin, Texas
LONDON, 2017-Jan-09 — /Travel PR News/ — The debate will tackle the topical issue of “How geopolitics & global economics alter the course of business”, with key industry figures providing insight into the macro trends set to affect the events industry across the world. Welcoming the opportunity to partner with PCMA on a new and… Read the full press release
VisitBritain celebrates milestone partnerships with Hainan Airlines and Alitrip
London, 2016-Dec-08 — /Travel PR News/ — VisitBritain has today (5 December) celebrated its milestone partnerships with Hainan Airlines (HNA Group) and Alitrip, Alibaba Group’s tourism arm, in China. Both partnerships have been established to attract more Chinese visitors to Britain. UK Government Secretary of State for Culture, Media and Sport Karen Bradley and VisitBritain… Read the full press release
VisitBritain and Expedia launch multi-million pound partnership to market Britain in France, Germany and the US
LONDON, 2016-Oct-15 — /Travel PR News/ — According to VisitBritain, this partnership is targeted to deliver over £135 million of additional visitor spend to the UK economy over the three years. The first phase of the partnership gets underway with the launch of a six-month digital marketing campaign across the three markets including online, social and… Read the full press release
Bear Grylls supports VisitBritain’s ‘Home of Amazing Moments’ campaign with his top 10 #OMGB moments from across Britain
https://youtu.be/i8iyCZhmdQQ LONDON, 2016-Sep-08 — /Travel PR News/ — Bear Grylls, the British adventurer, has lent his support to VisitBritain’s ‘Home of Amazing Moments’ campaign to promote the incredible experiences that can only be had in Britain. Using #OMGB (Oh my GREAT Britain), the hashtag at the heart of VisitBritain’s international digital marketing drive, the campaign features… Read the full press release
Titanic Belfast named Europe’s Leading Visitor Attraction at the prestigious World Travel Awards
LONDON, 2016-Sep-07 — /Travel PR News/ — Titanic Belfast, the world’s largest Titanic visitor experience, located on the spot where the famous liner was built and launched, has been named as Europe’s Leading Visitor Attraction at the prestigious World Travel Awards held in Sardinia, Italy, last night. Titanic Belfast beat off stiff competition from the Guinness… Read the full press release
The British Tourist Authority appoints Andrew Stokes new interim Director, England
LONDON, 2016-Jan-25 — /Travel PR News/ — The British Tourist Authority (BTA) has today (Wednesday 20 January) announced the appointment of a new interim Director, England, Andrew Stokes. Mr Stokes has spent the last 14 years as Chief Executive of Marketing Manchester where he transformed the organisation from being totally focused on tourism to one working… Read the full press release
VisitBritain: Inbound tourism numbers and spend to the UK set to continue its growth in 2016
LONDON, 2015-12-29 — /Travel PR News/ — It has been a record-breaking year to date for inbound tourism numbers and spend to the UK and growth looks set to continue in 2016 according to forecasts from national tourism body VisitBritain. In spite of the strength of sterling, spending by overseas visitors is predicted to reach… Read the full press release
VisitBritain: percentage of international visitors who said they felt extremely welcome in Britain has more than doubled in the last five years
LONDON, 2015-12-9 — /Travel PR News/ — The percentage of international visitors who said they felt extremely welcome in Britain has more than doubled in the last five years according to a new report by national tourism agency VisitBritain.The ‘Britain’s welcome to overseas visitors’ report, based on a survey of more than 5,000 visitors as… Read the full press release
VisitBritain: 27.1 million visits to Britain from January to September, 2015
LONDON, 2015-11-25 — /Travel PR News/ — International visits to Britain for the first nine months of 2015 have broken previous records according to new figures out today from the Office for National Statistics. The data shows there were 27.1 million visits to Britain from January to September this year, a 3% increase compared to the… Read the full press release
Record-breaking visitor spend in Britain as a result of work by the national tourism agency VisitBritain
LONDON, 2015-10-14 — /Travel PR News/ — International visitors have spent an extra £2.5 billion in Britain during the last four years as a result of work by the national tourism agency VisitBritain, latest figures show. This beats the target set for it by the UK Government in 2011 by more than half a billion… Read the full press release
VisitBritain: Chatsworth to launch major new literary festival “The Chatsworth Festival – Art Out Loud”, 18 to 20 September 2015
LONDON, 2015-4-27 — /Travel PR News/ — In 2015 Chatsworth is set to launch a major new literary festival ‘The Chatsworth Festival – Art Out Loud‘, running from Friday 18 to Sunday 20 September. The three day event is inspired by the Duke and Duchess of Devonshire’s passion for the arts and will feature a… Read the full press release
VisitBritain: Launching this year, the Tour de Yorkshire attracts the world’s great riders from May 1-3, 2015
LONDON, 2015-3-28 — /Travel PR News/ — The rows of people lining the route of last year’s Yorkshire Grand Départ of the Tour de France are not just testament to the growing popularity of cycling in the UK, but of Yorkshire as a place to hold world-class events – and holidays! Such was the welcome… Read the full press release
VisitBritain: Edinburgh International Festival 2015 programme unveiled
Edinburgh International Festival Director Fergus Linehan has unveiled his first programme. Edinburgh, 2015-3-28 — /Travel PR News/ — Festival 2015 runs from Friday 7 August to Monday 31 August and welcomes over 2,300 artists from 39 nations to perform in Scotland’s magnificent capital city. The Irishman, whose previous roles have seen him head up the Sydney Festival,… Read the full press release
VisitBritain: The International hit show LET IT BE is coming to their hometown to mark the official re-launch of the Royal Court Theatre in Liverpool
LONDON, 2015-3-28 — /Travel PR News/ — The International hit show that celebrates the music of The Beatles is coming to their hometown later this year to mark the official re-launch of the multi-million pound refurbishment of the Royal Court Theatre in Liverpool. Direct from London’s West End, LET IT BE will run for 5½… Read the full press release
VisitBritain: 2015 marks the 150th anniversary of the publication of Alice’s Adventures in Wonderland
26 November 2015 marks the 150th anniversary of the publication of one of the most enchanting works of literature: Alice’s Adventures in Wonderland. LONDON, 2015-3-18 — /Travel PR News/ — Charles Lutwidge Dodgson, better known as Lewis Carroll, famously first outlined his story to the ten-year-old Alice Liddell – the inspiration for the tale – as… Read the full press release
VisitBritain’s GREAT China Welcome programme aims to make Britain the most welcoming destination in Europe for Chinese visitors
LONDON, 2015-2-13 — /Travel PR News/ — VisitBritain’s GREAT China Welcome programme aims to make Britain the most welcoming destination in Europe for Chinese visitors. The programme has over 250 member hotels, attractions and activities which all excel in looking after Chinese visitors. Here’s how just a few of them are celebrating or marking Chinese… Read the full press release
VisitBritain: New survey reveals that 2014 was a record year for both inbound visits and overseas visitor spending in the UK
LONDON, 2015-2-13 — /Travel PR News/ — New full-year inbound tourism figures released today reveal that 2014 was a record year for both inbound visits and overseas visitor spending in the UK. The latest International Passenger Survey figures show that overseas visitors spent £21.7 billion in Britain last year, 3% up on 2013 and a… Read the full press release
VisitBritain analysis revealed that more international tourists are starting to travel across the country than ever before
LONDON, 2015-1-22 — /Travel PR News/ — New analysis from VisitBritain has revealed that more international tourists are starting to travel across the country than ever before, with spending hitting new record levels in the majority of nations and regions for the first nine months of 2014. Majority of nations and regions saw record spending from… Read the full press release
VISITLONDON.COM, VisitBritain and the GREAT Britain campaign launched international search to find London’s Official Guest of Honour
LONDON, 2014-11-13 — /Travel PR News/ — Today VISITLONDON.COM, the official Visitor Guide to the capital, together with VisitBritain and the GREAT Britain campaign, have launched an international search to find London’s Official Guest of Honour, who will have a once-in-a-lifetime chance to experience London as never before. The capital city and its most famous… Read the full press release
VisitBritain partnered with STUDIOCANAL to promote Britain as a GREAT destination to visit with the UK release of the new Paddington film
LONDON, 2014-11-13 — /Travel PR News/ — VisitBritain has partnered with STUDIOCANAL to promote Britain as a GREAT destination to visit with the UK release of the new Paddington film (28th November), following the adventures of the famous bear who arrives at Paddington Station from Peru. VisitBritain partners with STUDIOCANAL for international family marketing campaign… Read the full press release
VisitBritain: England Rugby 2015 launches ‘the ultimate team talk’ to kick-start the Tournament ticketing campaign
LONDON, 2014-9-2 — /Travel PR News/ — Stirring team talks are synonymous with rugby success and today England Rugby 2015, Organising Committee for Rugby World Cup 2015, has launched ‘the ultimate team talk’ to kick-start the Tournament ticketing campaign. England Rugby 2015 launches international, national and regional marketing and PR campaign to launch tickets Tickets will… Read the full press release
VisitBritain: London’s most well-known cultural institutions join forces to promote the capital’s exceptional autumn season
London’s most well-known cultural institutions are coming together in a new initiative to promote the capital’s exceptional autumn season, as forecasts show more than two million tourists are expected to visit a collection of blockbuster exhibitions and events taking place throughout the city*. LONDON, 2014-8-15 — /Travel PR News/ — The stellar line-up of shows and exhibitions… Read the full press release
VisitBritain’s new annual flagship international event ExploreGB attracted Tourism Ireland as key partner
LONDON, 2014-8-4 — /Travel PR News/ — Tourism Ireland has signed up as a key partner for ExploreGB, VisitBritain’s new annual flagship international event, which will debut at Ascot Racecourse in February 2015. The aim of ExploreGB is to showcase Britain and the island of Ireland to the largest possible audience of international buyers, resulting in additional itineraries and… Read the full press release
VisitBritain’s report “What inbound visitors shop for in Britain” reveals Middle East visitors are Britain’s most zealous international shoppers
LONDON, 2014-7-29 — /Travel PR News/ — A new report released today by the national tourism agency, VisitBritain, reveals that visitors from the Middle East are Britain’s most zealous international shoppers, while one in three French visitors buy British food and drink to take home. Kuwaiti visitors have highest propensity to buy clothes or shoes 1 in… Read the full press release
VisitBritain, UKinbound and ETOA to host India Market Seminar to grow tourism from Britain’s biggest BRIC market
LONDON, 2014-6-25 — /Travel PR News/ — Just weeks before the Indian cricket team arrives in England, VisitBritain, UKinbound and ETOA are hosting their India Market Seminar to grow tourism from one of Britain’s fastest growing markets. Taking place on Tuesday 24 June at Lord’s, one of the most iconic cricket venues in the world, senior figures… Read the full press release
VisitBritain promotes Yorkshire with the launch of its £1 million worth series of new GREAT campaign adverts across Heathrow
National tourism agency, VisitBritain, has today launched a series of new GREAT campaign adverts, worth £1 million across Heathrow, promoting Yorkshire to its international passengers. LONDON, 2014-6-16 — /Travel PR News/ — The promotional GREAT campaign images will be live across 134 digital screens in all terminals at Heathrow, illustrating the natural beauty of Yorkshire’s celebrated countryside,… Read the full press release
VisitBritain launches new £2.5 million TV and interactive online advert ‘Sounds of GREAT Britain’ across key markets
LONDON, 2014-2-18 — /travelprnews.com/ — The pouring of a cup of tea, a black cab beeping and the chimes of Big Ben are all being used in a new TV and interactive online advert to inspire the world to choose Britain for their next holiday. ‘Sounds of GREAT Britain’ is a £2.5 million global film campaign, commissioned… Read the full press release
Deloitte report commissioned by VisitBritain underlines tourism’s central role in creating new jobs across Britain
London, UK, 2013-11-21 — /travelprnews.com/ — Tourism’s central role in creating new jobs across Britain has been underlined in a report today from Deloitte, ‘Tourism: jobs and growth’, commissioned by VisitBritain. Tourism economy set to grow 3.8% per annum – faster than manufacturing, construction and retail Currently worth £127bn and growing to £257bn by 2025 – 10%… Read the full press release