(IN SHORT) Amadeus and lastminute.com have extended their long-term partnership, securing a comprehensive range of flight content via the Amadeus Travel Platform to further fuel lastminute.com’s strategy for developing personalized dynamic holiday packages and flight-only itineraries. This agreement guarantees lastminute.com continuous access to NDC-sourced airline content, which will enrich their offering and empower them to… Read the full press release
Tag Archives: Personalization
Amadeus and Viva Expand Partnership: Enriched NDC and Merchandising Offers Set to Transform Travel Booking
(IN SHORT) Amadeus and Viva have deepened their partnership by expanding their distribution agreement to include NDC-sourced offers and comprehensive merchandising content via EDIFACT. This development will provide Amadeus travel sellers with an increased variety of Viva’s offerings, such as bundled packages, ancillary services, and seat selection, thereby enhancing the overall booking experience. The collaboration… Read the full press release
Deutsche Hospitality Enhances H Rewards Loyalty Program with More Flexibility and Personalization for Over 200 Million Members, Introduces Next Generation IntercityHotel and Zleep Hotels Danish Design Concept
Frankfurt am Main/Berlin, 2023-Mar-09 — /Travel PR News/ — Deutsche Hospitality announces comprehensive enhancements to its loyalty program, H Rewards, providing more flexibility, benefits and personalization to over 200 million members. Deutsche Hospitality introduces its partnership with Fritz Hansen, a leading Danish design company. The next generation IntercityHotel brand is being revealed with urban design,… Read the full press release