British Airways Partners with Amadeus for Aviation Retailing Transformation

(IN SHORT) British Airways has entered into a groundbreaking partnership with Amadeus, selecting their next-generation technology, Amadeus Nevio, to revolutionize the airline’s retailing strategy. This collaboration aims to enhance customer experiences through dynamic offers and streamlined booking processes. The adoption of Amadeus Nevio’s modular solutions, powered by AI and open technology, marks a significant milestone… Read the full press release