Category Archives: Travel Marketing

Marriott Bonvoy calls on the world to embrace the transformative power of travel in its new global “Power of Travel” campaign

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Global Travel Leader Reignites Wanderlust with a Powerful Purpose and Mindset BETHESDA, MD, 2021-Jun-24 — /Travel PR News/ — After enduring a pandemic where travel all but ceased for the first time in modern history and society became more insular, Marriott Bonvoy – Marriott International’s award-winning travel program and marketplace – is making a fearless… Read the full press release

Southwest Airlines teams up with L.A. Times Studios and At Will Media to create its first podcast series, “Is This Seat Open?”

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DALLAS, TEXAS, 2021-Jun-16 — /Travel PR News/ — Southwest Airlines Co. (NYSE: LUV) this week celebrates the 50th Anniversary of the carrier’s first commercial flights, which took place on June 18, 1971. To offer Customers and Employees a unique perspective on stories from the airline’s colorful history, Southwest®, L.A. Times Studios, and At Will Media partnered to… Read the full press release

Wyndham Destinations recognized with seven awards at the 2021 ARDA Timeshare Together Conference

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ORLANDO, Fla., 2021-Jun-15 — /Travel PR News/ — Wyndham Destinations, the world’s largest vacation ownership business, was honored with seven awards at the 2021 American Resort Development Association (ARDA) Timeshare Together Conference in the areas of Sales & Marketing and Management & Administration. Among the company’s award wins, the Wyndham Destinations Club Wyndham Clearwater Beach sales… Read the full press release

OpenTable launched new video series called “Restaurants on the Rebound”

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New Video Series Shares How Four Incredible Restaurants Pivoted, Got Creative and Bounced Back Against All Odds SAN FRANCISCO, CA, 2021-Jun-10 — /Travel PR News/ — For restaurants, it’s been a year of endless pivots, dogged determination, and creative problem solving. To help shine a spotlight on the unique challenges that restaurants have faced since… Read the full press release

Edmonton International Airport launches new manufacturing facility to support Canadian food innovators

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Manufacturing centre to address gaps, help local, small businesses  Edmonton, AB, 2021-Jun-09 — /Travel PR News/ — Edmonton International Airport (EIA) is launching a new manufacturing facility to help emerging Canadian food innovators access new national and global markets by filling a regional gap in food manufacturing. With a federal investment of $550,000 through Western… Read the full press release

Visit Maldives to increase brand awareness in Japan through social media campaign

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MALDIVES, 2021-Jun-03 — /Travel PR News/ — Visit Maldives launches a social media campaign to make Maldives a top of the mind destination in the Japanese market and to increase engagement with tourists. Held from June 2021 until January 2022, the campaign will increase brand awareness in Japan and reassure Japanese travelers that Maldives will… Read the full press release

PATA holds successful Hybrid PATA Adventure Travel Conference and Mart 2021

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BANGKOK, THAILAND, 2021-Jun-03 — /Travel PR News/ — The Hybrid PATA Adventure Travel Conference and Mart 2021 was launched on Wednesday, May 26, 2021, thru both on-ground, in Clark, Philippines, and online formats. The two-day niche event attracted 582 delegates from 53 destinations in attendance including international delegates comprising 56% of the total. With both… Read the full press release

Spas of America & Ste. Anne’s Spa Launch Transform 2021

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Ste. Anne's Spa, Spas of America

TORONTO, Canada, 2021-Jun-01 — /Travel PR News/ — With the goal of inspiring spa and wellness travel with North American consumers, the largest spa and wellness travel website, Spas of America, has partnered with the award-winning Ste. Anne’s Spa in Ontario for a spa and wellness giveaway. “Years ago we adopted a mission to ‘Bring the… Read the full press release

Accor ‘Unveils the World’ with new global campaign celebrating the return of leisure travel and vacations abroad

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Launch of WORLDWIDE CAMPAIGN, STARRING LIL BUCK, DOMINIQUE MIRAMBEAU AND MAO XIAOXING, AIMS AT REIGNITING THE LOVE OF TRAVEL PARIS, France, 2021-May-20 — /Travel PR News/ — Accor, a global hospitality leader, is pleased to announce its “Unveil the World” campaign – a celebration of the return to travel, the approach of summer, and the joy… Read the full press release

IHG Hotels & Resorts: Micro-weddings are here to stay

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Denham, United Kingdom, 2021-May-14 — /Travel PR News/ — Small in guest size but big on creativity, micro-weddings are helping couples celebrate their love amid the pandemic. While they were born out of necessity, these intimate gatherings, with fewer people or just the bride and groom, may be here to stay, according to Sharon Kilmartin,… Read the full press release

Hyatt Hotels launch more than 160 Hyatt Loves Local collaborations to help revitalize communities recovering from COVID-19 pandemic

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Building on the success of Hyatt’s global initiative in 2020, Hyatt hotels are teaming up with even more minority and female-owned businesses impacted by the COVID-19 pandemic to strengthen communities in which they operate in CHICAGO, IL, 2021-May-11 — /Travel PR News/ — Hyatt Hotels Corporation (NYSE: H) announces today (May 10, 2021) Hyatt hotels across… Read the full press release

British Airways launches new advertising campaign “You make us fly”

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London, UK, 2021-May-08 — /Travel PR News/ — After one of the worst years in aviation history, British Airways has launched a new advertising campaign, putting its people and customers at the centre of the story about its return to the skies. “You make us fly”, which is the first TV advert since “A love… Read the full press release

Fastpayhotels, DerbySoft aim at 50,000 hotels connected between the two tech companies by end of 2021

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Dallas, Texas, U.S.A., 2021-May-06 — /Travel PR News/ — DerbySoft, the leader in high-performance distribution services, and Fastpayhotels, one of the fastest-growing B2B accommodation distribution platform, hit an industry milestone by delivering connectivity speeds of 500 hotels per day through DerbySoft technology. As well as hitting an industry first, DerbySoft and Fastpayhotels have also shortened the… Read the full press release

UNWTO partners with Google to use data management and digital marketing to restart African tourism

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Madrid, Spain, 2021-Apr-30 — /Travel PR News/ — The World Tourism Organization (UNWTO) continues to advance its commitment to the African tourism sector by partnering with Google to help destinations gain expert insights into data management and digital marketing. In a special capacity building event, researchers and marketing professionals from 20 African National Tourism Organizations… Read the full press release

LVCVA launches new ad campaign reminding that Las Vegas is open, ready and excited to welcome visitors back

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LAS VEGAS, NEVADA, 2021-Apr-27 — /Travel PR News/ — As Americans begin to move beyond dreaming of travel to travelling, the Las Vegas Convention and Visitors Authority (LVCVA) will launch a new ad campaign, Vegas You. This campaign will serve as a reminder that Las Vegas is ready and excited to welcome visitors back. The first ad… Read the full press release

End of the Travel Brochure? Snowstorm Announces the Global Launch of its Unique Lead Generation Platform

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LONDON, UK, 2021-Apr-26 — /Travel PR News/ — OneWurld, Division of Snowstorm Technologies (UK) Ltd. announces the global launch of OnePromote – A unique, disruptive marketing and lead generation platform for travel suppliers and travel agents OneWurld announces the global roll out of its fully integrated lead generation and marketing tool, OnePromote. The breakthrough platform is… Read the full press release

Choice Hotels and Cambria Hotels recognized for its leadership in travel advertising and digital marketing

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ROCKVILLE, Md., 2021-Mar-25 — /Travel PR News/ — Choice Hotels International, Inc. (NYSE: CHH), one of the world’s largest lodging franchisors, along with its upscale Cambria Hotels brand, were honored in the 64th annual Adrian Awards for demonstrated excellence and thought leadership in travel advertising and digital marketing in 2020, out of more than 600 entries. The Adrian Awards, presented… Read the full press release

Tourism Australia announces new $12 million worth National Experience Content Initiative

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Sydney, Australia, 2021-Mar-19 — /Travel PR News/ — Tourism Australia has today (17 March 2021) announced a new $12 million content creation initiative aimed at supporting tourism businesses across Australia in their recovery and driving increased visitation by helping them to better market their experiences and attractions. The National Experience Content Initiative will provide a suite of… Read the full press release

GBTA reveals findings from a study into how travel managers view online booking tools (OBTs)

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Findings From GBTA Research Study Powered by DEEM Alexandria, Virginia, 2021-Feb-24 — /Travel PR News/ — The Global Business Travel Association (GBTA) – the world’s largest business travel association, today (February 23, 2021) launches the findings from a study into how travel managers view online booking tools (OBTs). The study, made possible by Deem, examines… Read the full press release

Jumeirah Group names Connect Worldwide as its global sales agent in India

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Dubai, UAE, 2021-Feb-18 — /Travel PR News/ — Jumeirah Group has announced the appointment of Connect Worldwide (CWW) as its global sales agent in India. The partnership will include sales and marketing management for clients from the corporate, MICE and leisure segments, and support services for the luxury hotel group from the Indian market. Jumeirah… Read the full press release

PATA launches PATA Crisis Resource Center Regional Training Materials

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BANGKOK, THAILAND, 2020-Dec-15 — /Travel PR News/ — The Pacific Asia Travel Association (PATA) is pleased to announce the launch of the PATA Crisis Resource Center Regional Training Materials for communication strategy, and destination marketing and management. The regional training kits were created with the support of the Global Initiative on Disaster Risk Management (GIDRM), a project implemented by the… Read the full press release

Emirates showcases Dubai’s diverse attractions as winter getaway with the launch of multi-million dollar advertising campaign

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Dubai, UAE, 2020-Dec-11 — /Travel PR News/ — Dubai is open for business and tourism, and Emirates wants the world to know it. Throughout the winter travel season, the airline will run a multi-million dollar global campaign to promote Destination Dubai, including advertising spots and key partnerships to provide travellers with extra value. Emirates’ multi-channel… Read the full press release

Brand USA announces members of 2021 Board of Directors

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WASHINGTON, DC, USA, 2020-Dec-10 — /Travel PR News/ — Brand USA, the destination marketing organization for the United States, has announced the appointment of two new board members and the reappointment of one member to the Brand USA board of directors. Coming off the heels of an unprecedented year in travel, the appointed members will bring… Read the full press release

Tourism Australia launches ‘Holiday Gifting’ campaign

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Sydney, Australia, 2020-Dec-10 — /Travel PR News/ — Australians are being encouraged to give the gift of travel this festive season with a new campaign aimed at inspiring travellers to help give back to operators and communities across the country during what is typically their busiest period by booking a tourism experience. With domestic travel… Read the full press release

PATA announce the launch of PATA Marketplace

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BANGKOK, THAILAND, 2020-Dec-09 — /Travel PR News/ — The Pacific Asia Travel Association (PATA) is pleased to announce the launch of PATA Marketplace, a digital showroom exclusive for PATA members and an online community for all travel industry stakeholders. The announcement was made earlier today (December 7, 2020) by PATA CEO Dr. Mario Hardy during… Read the full press release

Can Chinese save the world economy?

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Cover of the book Chinese tourists - what do they want Facts, ideas and successful examples by Ingemar Fredriksson

New book about Chinese tourists (the largest demographic in tourism) by Ingemar Fredriksson thinks so ABU DHABI, United Arab Emirates, 2020-Nov-26 — /Travel PR News/ — According to UNWTO (United Nations World Tourism Organization) tourism accounts for 10% of global GDP and 1 in 10 jobs in the world. And China is the world’s largest… Read the full press release

Hyatt hotels collaborates with small businesses impacted by the COVID-19 pandemic through its Hyatt Loves Local initiative

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Many Hyatt hotels around the world are showing love for local small businesses impacted by COVID-19 while reigniting guests’ joy of travel through distinct, local experiences CHICAGO, IL, 2020-Nov-19 — /Travel PR News/ — Driven by Hyatt’s purpose to care for people so they can be their best, Hyatt Hotels Corporation (NYSE: H) announces today (November… Read the full press release

Marrakesh confirmed to host 2021 ABTA Conference

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MOROCCO, 2020-Oct-15 — /Travel PR News/ — As the 2020 virtual conference came to a close, it was officially announced that Marrakesh, Morocco will be the destination for the 2021 Travel Convention. The city last hosted the conference in 2005 and has since undergone many developments while maintaining its traditional and cultural roots.  Situated at… Read the full press release

Virtual event: We Love Travel! – A Tourism Recovery Pop-up by ITB Berlin and the Berlin Travel Festival, 16- 18 October 2020

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The industry reboots: ITB Berlin and the Berlin Travel Festival are holding a three-day online event for trade visitors and the general public – 90 exhibitors and over 50 speakers – On Friday tickets costing 25 euros offer trade visitors access to digital services and networking formats –On the weekend the wide-ranging programme targets the general… Read the full press release

Tiqets’ US Awakens Week Highlights Exclusive New Experiences From Newly Reopened Museums and Attractions

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Tiqets’ US Awakens Week Highlights Exclusive New Experiences From Newly Reopened Museums and Attractions

AMSTERDAM, 2020-Sep-29 — /Travel PR News/ — 15 museums and attractions will represent the US in the global Tiqets Awakening Weeks. The US Awakens is the last week of a six-week program spanning six countries spotlighting a host of exclusive online and offline activities from venues like Florida Aquarium, 9/11 Memorial & Museum, and the… Read the full press release