Date: Aug 23rd 2019
Location: Kempinski Yanqi Hotel Beijing China
BEIJING, China, 2019-Jul-26 — /Travel PR News/ — 200 C level delegates, 10 sponsors and 50 media partners-World Digital Travel & Hospitality Summit is World’s leading digital event for eCommerce, Digital Marketing and Customer Experience leaders in travel.
Learn how to take your digital, eCommerce and customer experience strategies to the next level with enhanced personalisation at every touch-point.
Why a Must Attend Event for You?
Travel: China is the world’s most important and largest outbound tourism/travel market
Internet+ Travel: According to EIU (Economist Intelligence Unit) in Asia, APAC leads digital spending in the world, and nowhere is this truer than in China. And now customers in China are leapfrogging their peers elsewhere booking transportation, accommodations and vacations through digital channels.
Speakers, Agenda & Hot Topics
08:30-09:00 Registration, Documentation Bag Granting and Scan QR Code to join in meeting Wechat Group
09:00-09:30 How the Younger Millennials Generations are Shaping the Future of Travel-Hari Nair, SVP Global Media Solutions, Expedia
09:30-10:00 The Battle for Online Traffic:what are the golden rules of digital marketing for Chinese travelers?-Paavo Virkkunen, Global CEO, Visit Finland
10:00-10:30 Digital Future, More Corporate Social Responsibilities-Alan Chin, SVP, Banyan Tree Group
10:30-11:00 Digital Transformation: Drives More Direct Bookings and Maximizes Revenue-Matt Liao, VP Marketing China, Shangri-la Group
11:00-11:30 With traditional media dead, how to rebuild brand recognition through internet medias and improve ROI of brand marketing?-Lynn Meng, President, Jinjiang International Wehotel
11:30-12:00 A Major Brand and Business Transformation-Edward Bells, GM Customers, Marketing and Brand, Cathay Pacific
12:00-13:00 Luncheon
Technology Special Session
13:00 -13:25 Using data analytics for pricing strategies and next-gen web distribution models-Xiao Quanwu, Global Senior Director Data & Intelligence, Ctrip.com
13:25-13:40 Payment Innovation Like Membership Points and Cryptocurrency-Huang Wenqiang，Deputy CIO, China Southern Airlines
13:40-14:10 From Voice to Text and Customer Ratings and Feedback Analysis- Meeting the Diversified Needs of Customers -Amir Grisaro Global VP Customers & Services, El Al Airlines
14:10-14:25 Big Data& Mobile app Powered Hotel Technology-Zou Jia, CTO, OYO Rooms
14:25-14:50 Machine Learning for eCommerce Payment Fraud Detection-Sponsored by Riskified
14:50-15:05 Delivering a seamless travel experience – How to meet the needs of outbound traveller with AI, big data and cloud- Muhammed I Kavranoglu, General Manager China, Turkish Airlines
Digital Marketing Special Session
15:05-15:30 Wechat Mini App Innovation&Marketing -Bai Zhiwei, VP Wechat Platform, Tongcheng elong
15:30-15:55 Social Media Marketing through Twitter, Facebook and Instagram-Spencer Low, Managing Director Great China, Agoda
15:55-16:20 Strengthen Cross Border Cooperation and Content Marketing to Access More Guests in the Mobile Era-Zhenni Li, CBO, Tujia.com
16:20-17:00 Panel Discussion: How do we use media tools to drive more customer engagement in China-Asia consumer market?
Ilja Poepper, VP Marketing & Sales, Kempinski Hotel Group
Daniel Song, CMO, Xiaozhu.com
Quan Manwu, Head of Academy, iyoujia.com
Sammer Kong, GM Online, Tuniu.com
Sponsored by IPG Media Brands
17:00-17:45 Panel Discussion: The Importance of User Generated Content When Talking Destination Marketing
Bora Shnitman, Israel Tourism Attache, Israel Ministry of Tourism;
Andrew Hogg, GM North Asia, Tourism Australia
Wei Li, Managing Director, Destination Canada
sponsored by : Rupert Mcpetrie, CEO China, Mediacom
17:45-18:20 Panel Discussion: How do we do online and offline integration to reach our digital targets, improve brand competitiveness and loyalty?
Wang Xin, Deputy General Manager Brand Marketing, Wanda Hotels;
Edward Bells, GM Customers, Marketing and Brand, Cathay Pacific;
May Pendraat Kredner, VP Brands and Commercial Strategy Asia, Artyzen;
Rajan Sakya, CEO, KGH Group of Hotels Resorts & Travel
Lucky Night Networking Special Session-Lucky Draw sponsored by Xiaomi Pad
18:20-19:30 One by One Self Introduction, Speed Networking and Dinner Gathering with Yanqi Lake View and Group Photograph for Souvenir
Click www.asiausdigitaltravel.com
or
Contact:
Bella Chan
Director
+8613524488076
Bella.chan@banyawisdom.com