Hotels Experiencing Gains Across all Travel Segments
NEW YORK, 2013-07-05 — /travelprnews.com/ — While transient bookings (comprised of individual business and leisure travelers) are still driving growth in both occupancy and average daily rate (ADR) for hotels, the group outlook for the remainder of 2013 is stronger than it has been in past months, according to data from the June 2013 TravelClick North American Hospitality Review (NAHR).
“As we move into summer, we are seeing steady, positive occupancy and ADR gains across all travel segments,” said Tim Hart, executive vice president, business intelligence, TravelClick. “We are particularly encouraged to see an improvement in new group sales. The pace of new bookings had fallen behind last year’s pace in each of the first four months of the year. The most recent data showed that group room nights added over the last month exceeded the same period last year by 8 percent, improving the overall outlook for the group segment headed into the back half of the year.”
12 Month Outlook (June 2013 – May 2014)
When looking at the next 12 months (June 2013 – May 2014), overall committed occupancy is up 2.3 percent versus this time last year. ADR is up 3.4 percent based on reservations currently on the books.
Transient bookings are up 4.1 percent year-over-year and ADR for this segment is up 4.1 percent. The transient leisure segment is showing occupancy gains of 4.7 percent and ADR gains of 4.3 percent. The transient business segment is showing occupancy gains of 3.0 percent and a 3.9 percent rise in ADR.
The group segment is experiencing an occupancy increase of 1.6 percent and an ADR gain of 1.8 percent compared to the same time last year.
*Q2 data broken down by month is available by request
*Q3 data broken down by month is available by request
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About TravelClick, Inc.
TravelClick (TravelClick.com) provides innovative cloud-based solutions for hotels around the globe to grow their revenue reduce costs and improve performance. TravelClick offers hotels world-class reservation solutions, business intelligence products and comprehensive media and marketing solutions to help hotels grow their business. With local experts around the globe, we help more than 30,000 hotel clients in over 160 countries drive profitable room reservations through better revenue management decisions, proven reservation technology and innovative marketing. Since 1999, TravelClick has helped hotels leverage the web to effectively navigate the complex global distribution landscape. TravelClick has offices in New York, Atlanta, Philadelphia, Chicago, Barcelona, Dubai, Hong Kong, Houston, Melbourne, Orlando, Shanghai, Singapore and Tokyo. Follow us on twitter.com/TravelClick and facebook.com/TravelClick.
Danielle DeVoren/ Taylor McGrann
KCSA Strategic Communications
212.896.1272 / 212.896.1253
ddevoren@kcsa.com / tmcgrann@kcsa.com