Earn Maharaja Points on US and UK Retail Purchases with Air India Loyalty Partnership
(IN SHORT) Air India has launched a partnership with Loyyal to enable Maharaja Club members to earn points on purchases with major US and UK retailers—such as Walmart, Victoria’s Secret, and Alamo—at rates ranging from 45 to 310 points per £ 100/US 100 spent. Points can be redeemed for award flights or cabin upgrades, allowing members to accelerate travel rewards without flying more. Members enroll via the Maharaja Club Partner Offers page, and must select their retailer to link purchases. This initiative complements the recent rebrand of Air India’s frequent-flyer programme and leverages the airline’s Star Alliance membership, with over 50 non-airline partners now offering earning opportunities.
(PRESS RELEASE) NEW DELHI, 2025-Jun-12 — /Travel PR News/ — Air India, India’s foremost global carrier, has teamed up with Loyyal to bring everyday shopping rewards to Maharaja Club members. Through this collaboration, members can now accumulate Maharaja Points when making purchases with leading retailers in the USA and UK, including Walmart, Victoria’s Secret, New Balance, GAP, Victorinox, and Alamo, with additional partners to follow.
Members earn points at varying rates depending on the brand—for example, up to 99 points per USD 100 spent at Walmart, 310 points per GBP 100 at Victoria’s Secret, and 64 points per USD 100 at Alamo. These points can be redeemed towards award flights or cabin upgrades, accelerating the path to rewarding travel experiences without the need to fly frequently.
To start earning, members simply visit the Maharaja Club Partner Offers page on Air India’s website, select their desired retailer, and follow the prompts to complete their purchase.
Shailesh Kumar Singh, Head of Loyalty at Air India, stated, “By partnering with Loyyal, we’re making it easier for Maharaja Club members worldwide to earn points on daily essentials. Combining shopping and flight points lets members unlock free travel or upgrades more quickly, enhancing their Air India journey.”
Echoing this enthusiasm, Loyyal CEO Ashish Kumar Singh added, “We’re delighted to help Air India enrich the Maharaja Club experience through our global partner network. This initiative expands members’ ability to earn rewards on everyday purchases, reinforcing our commitment to making every interaction—and every journey—exceptional.”
This partnership follows Air India’s recent relaunch of its frequent-flyer programme as Maharaja Club, complete with simplified tiers, refreshed features, and a new identity. As a Star Alliance member, Maharaja Club now offers internationally recognized benefits and, with over 50 partners added in the past 18 months, continues to broaden earning opportunities for its growing membership base.
SOURCE: Air India Ltd.
