BRUSSELS, 2015-5-15 — /Travel PR News/ — The Rezidor Hotel Group, one of the largest international hotel groups in Europe, the Middle East & Africa, announces the appointment of Alexandra Lilja Lindvik as its new Director PR & Communications Nordic; effective immediately. Alexandra will be responsible for all group PR & Communication activities across a portfolio of more than 60 hotels and 15,000 rooms in Norway, Sweden, Denmark, Finland and Iceland.
Alexandra Lindvik joins Rezidor from Burson-Marsteller, a leading global public relations and communications firm, where she has worked since 2009 advising, among others, a number of Nordic hotel groups on their strategic communication and PR. She has extensive experience in developing and implementing integrated information and awareness campaigns. Several of the campaigns Lindvik has worked on, have won international awards for documented effects.
“We are happy to welcome such an experienced and result-oriented communications professional to the Nordics, which is an extremely important market for Rezidor. Listed on Nasdaq Stockholm since 2006, Rezidor is the largest international hotel group in the Nordics, and our hotel brands remain the leading choice for our customers. Our Scandinavian heritage combined with a strong global portfolio across 70+ markets in EMEA gives us a unique position in the Nordic. We have brought Lindvik onboard to continue reinforcing our leading position, grow our brand awareness and customer loyalty,” says Tom Flanagan, Area Vice President Nordics of The Rezidor Hotel Group.
Alexandra Lindvik is from Norway. She holds a Master’s degree in Sociology from the University of Oslo, focusing on rhetoric and media, and a Bachelor’s degree in Media and Communications from the Oslo University College. Lindvik will also serve on the Nordic management team of Rezidor.
“I am very excited to join one of the most ethical hotel companies of the world. I look forward to working with a dynamic team of hoteliers to showcase all the remarkable hotels and its people who bring genuine Yes I Can! service philosophy to life,” says Alexandra Lilja Lindvik.
For more information, please contact:
Keum Roling
keum.roling@carlsonrezidor.com
Sara Alsen
Sara.Alsen@bm.com
About The Rezidor Hotel Group:
The Rezidor Hotel Group is one of the most dynamic hotel companies in the world and a member of the Carlson Rezidor Hotel Group. The group features a portfolio of 430+ hotels in operation and under development with 95,600+ rooms in 73 countries.
Rezidor operates the core brands Radisson Blu and Park Inn by Radisson in Europe, the Middle East and Africa (EMEA),along with the Club Carlson loyalty programme for frequent hotel guests. In early 2014 and together with Carlson, Rezidor has launched the new brands Radisson Red (lifestyle select) and Quorvus Collection (luxury). Rezidor has an industry-leading Responsible Business Programme and was awarded one the World’s Most Ethical Companies by the US think tank Ethisphere.
In November 2006, Rezidor was listed on the Nasdaq Stockholm, Sweden. Carlson, a privately held global hospitality and travel company, based in Minneapolis (USA), is the majority shareholder.
The corporate support office of The Rezidor Hotel Group is based in Brussels, Belgium.
www.rezidor.com
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