Radisson Collection, The National Hotel, Brussels.
(IN SHORT) Radisson Hotel Group and Amadeus have implemented a direct API connection between Radisson’s EMMA Central Reservation System and the Amadeus Travel Platform, replacing traditional GDS-based models with a real-time, AI-enhanced integration. The new connectivity ensures immediate synchronization of rates and availability, improves data accuracy and eliminates the need for multiple interfaces. Travel sellers benefit from richer room-level information and streamlined booking flows, while Radisson teams gain operational efficiencies through automated updates. The scalable solution reflects the industry’s transition toward modern, technology-driven distribution frameworks designed to enhance guest experience and improve collaboration between hotels and travel sellers.
(PRESS RELEASE) MADRID, Spain, 2026-Feb-12 — /Travel PR News/ — Radisson Hotel Group and Amadeus have launched a new API-based connectivity between Radisson’s EMMA Central Reservation System and the Amadeus Travel Platform, setting a new standard in hotel distribution technology.
The integration replaces reliance on traditional Global Distribution System protocols with a direct, real-time API connection. The new infrastructure allows travel sellers to access Radisson Hotel Group’s booking platform with greater speed, accuracy and reliability. By connecting directly to the Group’s existing API, the solution removes the need for separate interfaces and reduces operational complexity.
Real-time synchronization ensures that updates to rates and availability are immediately reflected within the Amadeus Travel Platform. This provides travel advisors and agencies with timely and consistent booking data, improving decision-making and minimizing discrepancies. The system also incorporates AI-driven data mapping in the back end, aligning data fields between both platforms to streamline search and booking processes while increasing the precision and relevance of results.
The new connectivity framework is designed to benefit multiple stakeholders. Travel sellers gain enhanced access to detailed room-level information, including amenities, room types and pricing structures, enabling richer comparisons and more personalized booking recommendations. At the same time, Radisson employees experience reduced manual workload as rate and inventory updates are automatically processed and synchronized.
For Radisson Hotel Group, the development supports broader technological ambitions aimed at enhancing guest experience across its global portfolio. By modernizing distribution channels and embedding advanced digital capabilities, the Group seeks to strengthen communication flows between hoteliers, travel sellers and travelers.
The flexible architecture of the API connection has been built with scalability in mind, allowing similar integrations to be adopted by other hotel chains in the future. The initiative reflects a wider shift in the hospitality industry toward direct, technology-driven distribution models that prioritize real-time data accuracy and operational efficiency.
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SOURCE: Amadeus IT Group SA
