PATA and MGM Launch Sustainable MICE Training Programme to Strengthen Macao’s Event Industry
(IN SHORT) PATA and MGM are launching a capacity-building programme in Macao from September 24-26, 2024, aimed at enhancing the skills of local MICE professionals. The programme, “Macao MICE Forward: Innovate, Sustain, Excel,” focuses on sustainable practices, digital marketing, and the integration of AI in event management. With expert-led sessions and workshops, the initiative aims to help Macao’s MICE sector adapt to evolving trends and maintain its status as a premier destination for international business events.
(PRESS RELEASE) Bangkok, Thailand, 2024-Sep-17 — /Travel PR News/ — The Pacific Asia Travel Association (PATA), in partnership with MGM, is launching a new capacity-building programme for Macao’s Meetings, Incentives, Conferences, and Exhibitions (MICE) sector. The programme, titled “Macao MICE Forward: Innovate, Sustain, Excel – Smart Solutions Training for Sustainable MICE,” will run from September 24-26, 2024. It aims to equip local MICE professionals with the skills needed to navigate an evolving industry, with a focus on sustainability, digital integration, and innovation.
The training will cover essential topics such as marketing strategies, AI and technology use in event management, and sustainable operational practices. Industry experts, including PATA CEO Noor Ahmad Hamid and leading consultants, will deliver presentations and workshops to help participants adapt to the changing landscape of MICE tourism.
MGM, a key player in Macao’s hospitality industry, is supporting the initiative to ensure that Macao continues to thrive as a premier destination for international business events, contributing to the city’s economic growth and global connectivity.
About MGM
MGM is an abbreviation for MGM China Holdings Limited (HKEx: 2282) and is a leading developer, owner and operator of gaming and lodging resorts in the Greater China region. We are the holding company of MGM Grand Paradise, SA which holds one of the six gaming concessions to run casino games in Macau. MGM Grand Paradise, SA owns and operates MGM MACAU, the award-winning premium integrated resort located on the Macau Peninsula and MGM COTAI, a contemporary luxury integrated resort in Cotai, which opened in early 2018 and more than doubles our presence in Macau.
MGM MACAU is a Forbes Five-Star luxury integrated resort inspired by the arts with every element of the resort infused with creativity and style. MGM MACAU has approximately 600 guest rooms and suites and boasts a number of distinguishing features, including the architecturally stunning European-inspired Grande Praça, housed under a soaring glass ceiling. MGM MACAU’s world class facilities include the MGM Art Space, dedicating over 5,000 square feet to display authentic works of art, conference and event facilities, spa, and seven signature restaurants and bars to fulfill any gastronomic craving. Our property is conveniently located on the Macau Peninsula and is directly connected to the luxury retail shopping complex, One Central.
MGM COTAI is the latest integrated resort of MGM in China. Designed as the “jewelry box” of Cotai, it offers approximately 1,400 hotel rooms and suites, Asia’s first dynamic theater, meeting space, high end spa, retail offerings and food and beverage outlets as well as the first international Mansion at MGM for the ultimate luxury experience. The Spectacle at MGM COTAI becomes the record holder of the largest free-span gridshell glazed roof (self-supporting) on January 19, 2019, making it the first architectural and structural GUINNESS WORLD RECORDS™ title for Macau, China. MGM COTAI is being developed to drive greater product diversification and bring more advanced and innovative forms of entertainment to Macau as it grows as a global tourist destination. MGM COTAI is the only mega complex and hotel in Macau to gain three-star certification in both Green Building Design and Operation Label, as well as the first hotel in the Greater Bay Area and second in Greater China to receive the certifications.
MGM China is majority owned by MGM Resorts International (NYSE: MGM) one of the world’s leading global hospitality companies, operating a portfolio of destination resort brands including Bellagio, ARIA, MGM Grand, Mandalay Bay and Park MGM. For more information about MGM Resorts International, visit the Company’s website at www.mgmresorts.com.
About the Pacific Asia Travel Association
Founded in 1951, the Pacific Asia Travel Association (PATA) is a not-for-profit membership association that acts as a catalyst for the responsible development of travel and tourism to, from and within the Asia Pacific region.
Media Contact:
Tel: +66 (0)2 658-2000
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Email: communications@PATA.org
Source: PATA
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