Eastern Hokkaido’s Nature and Culture Spotlighted in JAL and HAC Campaign Featuring Scenic Video and Easy Booking Options
(NEWS) TOKYO, 2025-Aug-26 — /Travel PR News/ — Japan Airlines (JAL) and Hokkaido Air System (HAC) have launched a new promotional video, FLY Deep Hokkaido – summer edition –, highlighting the spectacular natural scenery and cultural attractions of Eastern Hokkaido. Available on the HAC official website and YouTube channel, the video showcases the World Natural Heritage Site of Shiretoko along with Akan Mashu National Park and Kushiro Marsh National Park, offering international travelers a vivid glimpse into Hokkaido’s diverse ecosystems, landscapes, and wildlife. With sweeping imagery of forests, lakes, wetlands, and encounters with animals such as brown bears, killer whales, and red-crowned cranes, the campaign aims to inspire visitors to experience the region firsthand.
The promotional video also introduces local restaurants, accommodations, hot spring resorts, and popular attractions in Sapporo, weaving together Hokkaido’s natural and cultural richness into an immersive travel invitation. Strategically placed on the HAC homepage and destination-specific pages, the content allows seamless navigation to detailed information and booking options. Complementing the campaign, the HAC website has been updated with a simplified booking module for overseas visitors, providing one-click access to discounted domestic fares through the JAL Japan Explorer Pass.
These enhancements are part of a broader effort to attract more international tourists to Hokkaido by improving both awareness and accessibility. With flights from Sapporo to key destinations such as Memanbetsu, Nakashibetsu, and Kushiro taking under an hour, HAC offers convenient connections to some of Japan’s most striking landscapes. By combining visual storytelling with streamlined travel planning, JAL and HAC are positioning Eastern Hokkaido as a premier summer destination for global travelers.
Adding to the region’s appeal, AirJapan and AIRDO have launched their first joint promotion inviting travelers from Thailand and Singapore to explore Hokkaido between July 18 and October 31, 2025. Visitors flying AirJapan into Tokyo Narita and connecting onward to Hokkaido via an AIRDO service from Tokyo Haneda can claim a complimentary BearDo plush toy by presenting their AirJapan boarding pass at the AIRDO counter, with one gift available per traveler per itinerary. AirJapan, a member of the ANA Group since February 2024, connects medium-haul Asian routes with enhanced value offerings, while AIRDO—headquartered in Sapporo—plays a vital role in linking Hokkaido with Honshu, supporting both tourism and regional economic growth.
