Amadeus Ventures Joins Forces with Acai Travel to Enhance Efficiency in the Travel Sector with Generative AI
(IN SHORT) Amadeus has made a minority investment in the Generative AI startup Acai Travel through its strategic funding initiative, Amadeus Ventures. This investment reflects the growing belief within the travel sector that Generative AI will significantly transform travel operations. Acai Travel, which offers AI-driven solutions to OTAs, TMCs, airlines, and hotels, helps reduce operational costs and improve efficiency. The partnership aligns with Amadeus’ vision to create an AI-first infrastructure for the travel industry while empowering the next generation of human agents. The terms of the deal were not disclosed.
(PRESS RELEASE) MADRID, Spain, 2025-Jun-2 — /Travel PR News/ — Amadeus, a leader in travel technology, has announced a strategic investment in Acai Travel, a Generative Artificial Intelligence (Generative AI) startup. This move, through Amadeus Ventures, highlights the increasing recognition within the travel industry of the transformative potential of Generative AI. According to a recent Amadeus study, 46% of travel leaders are prioritizing the integration of Generative AI in the coming year, underscoring its importance across the sector.
Acai Travel, based in New York, is reshaping the travel operations of online travel agencies (OTAs), travel management companies (TMCs), airlines, and hotels by providing a suite of AI-powered solutions. The company’s technology helps these organizations automate processes end-to-end, reduce operational costs, and improve efficiency, notably cutting handling times by up to 50%.
Amadeus has long been committed to innovation, particularly in leveraging Generative AI within its own offerings. The investment in Acai Travel will accelerate Amadeus’ efforts to streamline travel operations and enhance the traveler experience. With this collaboration, Amadeus aims to continue reducing operational inefficiencies across the travel ecosystem, extending its AI-driven capabilities to airlines in the near future.
Acai Travel’s mission aligns with Amadeus’ dual vision. First, by creating an AI-first infrastructure that facilitates seamless integration between travel entities, improving the traveler’s journey. Secondly, Acai Travel is empowering a new generation of ‘full-stack human agents,’ who will collaborate with AI to manage everything from back-office tasks to high-level customer service.
Riccardo Vittoria, CEO and Co-founder of Acai Travel, emphasized the transformative potential of AI, noting that Amadeus’ support is crucial in realizing this vision. Suzanna Chiu, Head of Amadeus Ventures, reaffirmed Amadeus’ commitment to staying at the forefront of the industry through investments in promising startups like Acai Travel.
The terms of the investment were not disclosed.
Media contact:
Ana Burton
SOURCE: Amadeus IT Group SA
