Marriott International’s Luxury Group Unveils “The Future of Food 2025” Report, Highlighting Asia Pacific’s Culinary Influence
(IN SHORT) The Luxury Group by Marriott International has released a report titled The Future of Food 2025, highlighting the significant influence of the Asia Pacific region on global culinary trends. The report, featuring insights from over 30 chefs and industry experts, identifies ten key trends shaping the dining landscape, including the fusion of regional cuisines, the revival of traditional ingredients, and a focus on wellness-centric menus. With Asia Pacific holding a 37.8% share of the global culinary tourism market in 2023, the region is poised for substantial growth, projected to reach USD 6.2 trillion by 2033. The report underscores Marriott’s commitment to culinary excellence and innovation, aiming to provide guests with unique dining experiences that reflect the rich heritage and diverse flavors of the region.
(PRESS RELEASE) Singapore, 2024-Oct-8 — /Travel PR News/ — The Luxury Group by Marriott International has launched an insightful report titled The Future of Food 2025, which examines the transformative role of the Asia Pacific region in shaping global culinary trends. Drawing from the expertise of over 30 prominent chefs, mixologists, and industry insiders, the report outlines ten macro trends that are redefining the dining landscape and enhancing the region’s global gastronomic stature.
As a powerhouse in culinary tourism, Asia Pacific held a remarkable 37.8% share of the global market in 2023, with projections indicating an impressive growth of USD 6.2 trillion by 2033. This vibrant region blends traditional practices with innovative dining experiences, attracting food enthusiasts worldwide.
Oriol Montal, Managing Director of Luxury for Asia Pacific (excluding China) at Marriott International, remarked, “The Future of Food 2025 report underscores the Asia Pacific region’s pivotal influence on the global culinary scene. With dining experiences increasingly shaping travel decisions, our commitment to culinary excellence across our Luxury Group brands remains steadfast. We aim to provide guests with unforgettable experiences that reflect the region’s rich heritage and diverse flavors.”
Petr Raba, Vice President of Food & Beverage for Asia Pacific (excluding China), added, “We are not just following trends; we are shaping them. Our investments in immersive dining experiences and sustainable practices are enhancing our restaurant and bar offerings, contributing to the evolution of the global culinary landscape.”
Key Culinary Trends Highlighted in the Report:
- Culinary Export Powerhouse: The Asia Pacific region is reshaping global dining norms with the fusion of Japanese and French cuisines, the growing popularity of Korean flavors, and the innovative use of traditional Indian and Chinese techniques. The return of diaspora chefs is injecting international flair into local culinary scenes.
- Rediscovery of Ingredients: Chefs are embracing labor-intensive culinary traditions and forgotten ingredients that are vital to the region’s heritage, contributing to cultural preservation and sustainability efforts.
- Evolving Fine Dining: Restaurants are focusing on hyperlocal cuisine and exclusivity, elevating the fine dining experience through limited availability and unique offerings that prioritize quality over quantity.
- Wellness-Centric Cuisine: The wellness trend is influencing menu offerings, with restaurants focusing on nutritious, chef-curated meals and personalized diets based on individual health needs.
- Emerging Culinary Hotspots: Improved infrastructure and connectivity are leading to the rise of new culinary tourism destinations such as Bali, Busan, Ho Chi Minh City, and Shanghai, showcasing vibrant food cultures and unique dining experiences.
Other notable trends identified include Conscious Cuisine, focusing on sustainability; Farm-to-Future practices promoting biodynamic farming; and the integration of High-Tech elements that enhance the dining experience while maintaining the essence of hospitality.
The full report can be downloaded for those interested in exploring the evolving culinary landscape and its implications for the future.
ABOUT MARRIOTT INTERNATIONAL
Marriott International, Inc. (Nasdaq: MAR) is based in Bethesda, Maryland, USA, and encompasses a portfolio of nearly 9,000 properties across more than 30 leading brands in 141 countries and territories. Marriott operates and franchises hotels and licenses vacation ownership resorts all around the world. The company offers Marriott Bonvoy®, its highly awarded travel program. For more information, please visit our website at www.marriott.com. In addition, connect with us on Facebook and @MarriottIntl on X and Instagram.
ABOUT LUXURY GROUP BY MARRIOTT INTERNATIONAL
With an unrivaled portfolio of eight dynamic luxury brands, Marriott International is creating authentic, rare, and enriching experiences sought by today’s global luxurian. Spanning all corners of the world, Marriott International’s Luxury Group offers a boundless network of more than 520 landmark hotels and resorts in 70 countries and territories through The Ritz-Carlton, Ritz-Carlton Reserve, Bvlgari Hotels & Resorts, St. Regis Hotels & Resorts, EDITION, The Luxury Collection, JW Marriott, and W Hotels. From the world’s most iconic destinations to the ultimate undiscovered gems, the international hospitality leader’s collection of luxury brands is focused on elevating travel with highly contextualized, nuanced brand experiences that signal the future of luxury by allowing guests to indulge their passions while sparking personal growth.
Media Contact:
Joanna Huang
Director, Luxury PR & Communications, Asia Pacific excluding China
Marriott International
Joanna.huang2@marriott.com
Source: Marriott International, Inc.
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