(IN SHORT) Visit Maldives, alongside 11 co-exhibitors, showcased the beauty and diversity of Maldivian tourism at KITF 2025 in Kazakhstan, reinforcing the Maldives’ position as a dream destination for Central Asian travelers. Through a visually rich stand, MMPRC promoted the island nation’s signature luxury, romantic escapes, and eco-conscious travel. With over 27,000 visitors from the region in 2024 and 3,138 recorded by March 2025, the event builds on growing interest. The Maldives’ presence at KITF was part of a broader strategy to maintain momentum in the Central Asian market, with a joint campaign with PAC Group also on the horizon.
(PRESS RELEASE) MALE, Maldives, 2025-Apr-24 — /Travel PR News/ —Visit Maldives (Maldives Marketing and Public Relations Corporation – MMPRC) made a vibrant return to the Kazakhstan International Travel Fair (KITF) 2025 in Almaty, where the Maldives’ timeless appeal took center stage. Joined by 11 co-exhibitors, the Maldives delegation offered an immersive taste of the archipelago’s luxury, romance, adventure, and culture, resonating strongly with Central Asian travelers.
Held from April 23 to 25, KITF remains one of Central Asia’s premier tourism trade events. MMPRC, under the “Sunny Side of Life” brand, used this platform to promote the Maldives as a top-tier year-round destination. Exhibitors included AAA Hotels and Resorts, Reollo Travel, Inner Maldives Holidays, and The Standard Huruvalhi Maldives, among others—each showcasing the Maldives’ distinctive blend of personalized service and serene beauty.
The Maldives stand featured captivating displays and immersive visuals highlighting its pristine nature, world-class hospitality, and sustainability-driven tourism experiences. Designed to engage visitors and travel professionals alike, the booth reinforced the country’s commitment to remaining top-of-mind in the Central Asian market.
In 2024, over 27,500 travelers from Central Asia visited the Maldives, and early 2025 numbers show 3,138 arrivals by March—strong indicators of continued interest. To build on this momentum, MMPRC will also roll out a joint marketing campaign with PAC Group later this year.
“Our mission is to keep the Maldives at the forefront of travelers’ minds by promoting the unmatched luxury, heartfelt hospitality, and vibrant culture of our islands, while embracing sustainability,” said the MMPRC team. “KITF 2025 is a pivotal opportunity to connect with this emerging market and inspire more travelers to experience the Sunny Side of Life.”
Media contact:
info@visitmaldives.com
+(960) 332 3228
SOURCE:MMPRC
