“25,000 Point Campaign” Encourages Club Members To Book Fall Reservations; Win Points Towards Visa® Prepaid Cards
St. Louis, 2012-08-14 — /travelprnews.com/ — The Alamo Rent A Car, Enterprise Rent-A-Car and National Car Rental brands today announce the Fall promotion for the Cash-In Club agent rewards program for U.S. travel agent partners. With a nod to election year, the “25,000 Point Campaign,” will give away a total of 25,000 Cash-In Club points.
The Cash-In Club promotion is being offered to all U.S.-resident travel agents who book a qualified reservation from Aug. 20 until Oct. 31, 2012. Program members will be automatically entered to win for each Cash-In Club booking resulting in a completed rental through Alamo, Enterprise or National. The grand prize award is 10,000 points with 7,000 points awarded to the second place winner, 5,000 points awarded for third place, 2,000 points awarded for fourth place and 1,000 points awarded for fifth place. All reward points can be converted into Visa® Prepaid Cards.
Cash-In Club originally was created in 1995 to offer U.S. travel agents the opportunity to receive competitive rates and quality rental vehicles for their clients, and to reward them for their long-term business.
“The Cash-In Club rewards program recognizes our loyal U.S. travel agent partners who choose Alamo, Enterprise and National to provide convenience and award-winning service for their clients,” said Ron Cerko, vice president of Travel Industry Relations. “Each year we look forward to offering our agent partners the chance to win additional rewards points, and we hope new members will join us and participate in this year’s promotion.”
Winners will be randomly drawn and notified in November. For membership and enrollment information, travel agents can visit www.cashinclub.com, or they can go to www.rewards.cashinclub.com for more details about the promotion.
Alamo Rent A Car – the largest car rental provider to international travelers visiting North America – is a value-oriented, internationally recognized brand serving the rental needs of airport leisure travelers. Alamo offers low rental rates and a hassle-free customer experience at the most popular travel destinations throughout the world. Alamo is a recognized technology innovator, with the industry’s first and only online check-in system since 2005, as well as more than 171 self-service kiosks at 63 U.S. locations, which earned it the “Extra Mile Award” from Budget Travel magazine in 2007. Alamo also serves as the official rental car of Walt Disney World® Resort and Disneyland® Resort. Customers who book online receive Alamo’s best rates, and if they choose the “Prepay & Save” option when making their online reservation, they may receive an additional 10 percent discount.
Founded in 1957 and known for an extensive network of locations, everyday low rates and outstanding customer service, Enterprise Rent-A-Car is an internationally recognized brand that has been named to BusinessWeek magazine’s annual list of “Customer Service Champs” in 2007, 2008, 2009 and 2010. In addition, Enterprise won Budget Travelmagazine’s 2010 and 2011 Readers’ Choice Award as their favorite rental car brand for customer service around the globe. With more than 5,500 offices located within 15 miles of 90 percent of the U.S. population, Enterprise operates more than twice as many locations as its nearest U.S. competitor and continues to lead the home-city market, with local car rental revenues currently experiencing double-digit growth.
National Car Rental is a premium, internationally recognized brand serving the daily rental needs of the frequent airport traveler throughout the world. With National, time-sensitive customers in the United States are able to quickly choose their own vehicles, based upon their advance reservation and requested car class, and then simply drive away from the airport. National – which launched the car rental industry’s first comprehensive frequent-renter program – further expedites the rental process for Emerald Club members by offering counter bypass as well as access to National’s “Emerald Aisle,” an exclusive section of the lot where members can select any vehicle as long as they reserve a mid-sized car. In addition, Emerald Club members can choose to receive EmeraldAlertsSM – emailed communications that include Arrival and Return Alerts, and Drop & GoSM service with convenient eReceipts.
In 2011, Executive Travel magazine recognized National as the top rental car service in the travel industry, honoring the brand with its “Leading Edge Awards.” In addition, the SmarterTravel Editors Choice Award went to Emerald Club in 2010 and 2011 as the “Best Rental Car Loyalty Program.”
St. Louis-based Enterprise Holdings – through its regional subsidiaries – owns and operates the Alamo, Enterprise and National brands.With annual revenues of $14.1 billion and more than 70,000 employees, Enterprise Holdings also operates more than 1.2 million cars and trucks, making it the largest and most comprehensive car rental service provider in the world measured by revenue, employees and fleet. For more information about Enterprise Holdings’ Corporate Sustainability Report or the company’s environmental stewardship and long-term commitment to the sustainability of its business, visit www.DrivingFutures.com and follow @LeeBroughton on Twitter. This news release and other announcements are available at the Enterprise Holdings press room.
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