VisitScotland

Almost All Scots Say Tourism Is Crucial to Scotland’s Economy, YouGov Survey Finds

(IN SHORT) VisitScotland’s 2025 resident survey shows that 95% of Scottish adults view tourism as one of the economy’s most…

6 months

VisitScotland Appoints Jill Walker as New Director of Marketing and Digital

(IN SHORT) VisitScotland has announced Jill Walker as the new Director of Marketing and Digital, effective 21 October 2024. Walker,…

1 year

Guest Houses in Lewis and Harris Score Five-Star Awards from VisitScotland

EDINBURGH, Scotland, 2023-Mar-09 — /Travel PR News/ — A pair of guest houses on Lewis and Harris have scored five-star…

3 years

Rural Tourism Projects in Aberdeenshire Boost Visitor Experience with Government’s Rural Tourism Infrastructure Funding (RTIF)

EDINBURGH, Scotland, 2023-Feb-23 — /Travel PR News/ — Projects to improve the visitor experience at two Aberdeenshire locations using Rural…

3 years

Gordon Smith Named Destination Development Director for South of Scotland by VisitScotland

VisitScotland has announced that Gordon Smith has been appointed Destination Development Director for the South of Scotland EDINBURGH, Scotland, 2023-Feb-03…

3 years

National Geographic names The Scottish Highlands as one of its ‘Best of the World’ destinations for 2023

EDINBURGH, Scotland, 2022-Nov-01 — /Travel PR News/ — The Scottish Highlands has been named as one of National Geographic’s ‘Best…

3 years

VisitScotland’s ‘Great Days Out in Scotland’ campaign promotes discounted tickets to boost winter tourism in Scotland

Stirling Castle is one of many visitor attractions and activity providers offering ticket incentives to boost winter tourism in Scotland.…

3 years

The Scottish Thistle Awards shortlist announced

EDINBURGH, Scotland, 2022-Sep-07 — /Travel PR News/ — MORE than one hundred tourism businesses and events have been shortlisted for…

3 years

VisitScotland celebrates World Gaelic Week

An Lanntair in Stornoway, Isle of Lewis, is holding Year of Stories events celebrating Gaelic EDINBURGH, Scotland, 2022-Mar-23 — /Travel…

4 years

VisitScotland attracting younger visitors in the next phase of Scotland is Calling campaign

EDINBURGH, Scotland, 2022-Mar-10 — /Travel PR News/ — A multi-million pound global marketing campaign is set to bolster the recovery…

4 years

Historic Environment Scotland announces exhibition featuring untold stories of people from Scotland’s history

Historic Environment Scotland announces exhibition of untold stories as part of Scotland’s themed year EDINBURGH, Scotland, 2022-Jan-11 — /Travel PR…

4 years

VisitScotland invites tourism businesses to join ScotSpirit Holiday Voucher Scheme to help tourism and hospitality sector recover

EDINBURGH, Scotland, 2021-Aug-13 — /Travel PR News/ — VisitScotland is encouraging businesses to sign up to a new voucher scheme…

4 years

VisitScotland’s new tourism campaign reminds visitors to protect, respect and enjoy Scotland responsibly

EDINBURGH, Scotland, 2021-Jul-23 — /Travel PR News/ — VisitScotland has launched a new national responsible tourism campaign with STV dubbed…

4 years

VisitScotland welcomes the appointment of Ivan McKee MSP as Minister for Business, Trade, Tourism and Enterprise

EDINBURGH, Scotland, 2021-May-20 — /Travel PR News/ — VisitScotland Chief Executive Malcolm Roughead has welcomed the appointment of Ivan McKee…

5 years

VisitScotland announces 13 projects to be supported by the Rural Tourism Infrastructure Fund (RTIF)

EDINBURGH, Scotland, 2021-Jan-12 — /Travel PR News/ — More than a dozen popular tourist sites across Scotland are to receive…

5 years

UK’s national tourism organisations launches ‘Escape the Everyday’ campaign

Loch Ness is one of the Scottish locations to feature in the Escape the Everyday campaign film EDINBURGH, Scotland, 2020-Sep-17…

5 years

VisitScotland Growth Fund award supports new campaign showcasing Dunfermline and west Fife

EDINBURGH, Scotland, 2019-Dec-04 — /Travel PR News/ — A new campaign will bring more visitors to Dunfermline and west Fife…

6 years

VisitScotland’s Chief Executive visits David Livingstone Birthplace on-going restoration

EDINBURGH, Scotland, 2019-Nov-27 — /Travel PR News/ — VisitScotland’s Chief Executive was on site at the David Livingstone Birthplace Project to…

6 years

VisitScotland celebrates its 50th anniversary at the 40th World Travel Market

EDINBURGH, Scotland, 2019-Nov-06 — /Travel PR News/ — VisitScotland is marking its 50th anniversary with a host of Scottish businesses at the…

6 years

VisitScotland partners with women’s health crusaders to provide free period products for its employees

EDINBURGH, Scotland, 2019-Sep-24 — /Travel PR News/ — VisitScotland has joined forces with women’s health crusaders to provide free period…

6 years

The Wellwood Burns Centre and Museum upgraded to Four Star grading by VisitScotland

EDINBURGH, Scotland, 2019-Aug-29 — /Travel PR News/ — The venue of a Robert Burns Club that dates back to 1826…

6 years

The Orkney Distillery and Visitor Centre earns Five Star Quality Assurance award from VisitScotland

EDINBURGH, Scotland, 2019-Aug-19 — /Travel PR News/ — An Orkney gin company which opened its premises to visitors just over a…

6 years

The Grant Arms Hotel achieved its Four Star Quality Assurance from VisitScotland

EDINBURGH, Scotland, 2019-Aug-15 — /Travel PR News/ — A Highland hotel in which Queen Victoria once stayed has achieved its…

6 years

The Old Manse of Blair earns five stars from VisitScotland’s Quality Assurance Scheme

EDINBURGH, Scotland, 2019-Jul-24 — /Travel PR News/ — A country house in the heart of Highland Perthshire received a special visit…

6 years

VisitScotland opens a brand new iCentre for the capital city

EDINBURGH, Scotland, 2019-May-23 — /Travel PR News/ — VisitScotland has unveiled its new visitor information centre within the City Chambers…

7 years

VisitScotland Growth Fund supports EdinburghWows campaign

EDINBURGH, Scotland, 2019-Mar-20 — /Travel PR News/ — The first-ever collaborative marketing campaign between Edinburgh’s arts venues will showcase the…

7 years