DOHA, Qatar, 2017-Oct-12 — /Travel PR News/ — Specially-composed music by legendary local Qatari musician and songwriter Dana Al Fardan now welcomes passengers on board every Qatar Airways flight around the world.
Her beautiful and uplifting musical work, entitled Sky, was created to relax and inspire passengers as they board the airline’s fleet of aircraft and set the mood and atmosphere for the rest of their journey.
The new composition follows the renowned Qatari musician and vocalist’s earlier work, Art of Flight, which accompanied Qatar Airways’ latest television commercial featuring the innovative Qsuite. Qsuite is a unique and patented seat design that brings a First Class experience to the airline’s Business Class cabin, setting a new standard with the world’s first-ever double bed available in Business Class.
Dana Al Fardan’s work blends rich strings, choral vocals and solos with traditional Middle Eastern rhythms. Her music, Sky, is now played on every aircraft as customers board and disembark, to make their flight a more personalised and meaningful experience.
Qatar Airways Senior Vice President Marketing and Corporate Communications, Ms. Salam al Shawa, said: “Ms. Al Fardan’s inspirational and uplifting music is the perfect partner for Qatar Airways, creating a tranquil and inviting atmosphere to welcome our passengers on board our aircraft to experience our award-winning five-star service.
“As a Qatari she is perfectly in tune with our culture and traditions, so we were delighted to be able to show our support for local talent and provide a global stage for this wonderful musician to an amazingly diverse worldwide audience, of every age and nationality.”
Ms. Al Fardan said: “It’s a tremendous honour to be able to reach such an incredible audience and to be able to represent my country and showcase modern, contemporary Qatari music through Qatar Airways. I hope my music helps bring people together through their shared experience of taking a journey together.”
As well as composing the music for Qatar Airways’ latest TV commercial, Ms. Al Fardan also composed The Beginning, the official theme song for Hamad International Airport (HIA). Her latest album, Sandstorm, is also featured on all Qatar Airways flights, and can be listened to through the airline’s award-winning in-flight entertainment system, Oryx One.
Ms. Al Fardan is the founder and CEO of DNA Records, Qatar’s first recording company. Her first critically-acclaimed album, Paint, was released in 2013. She believes culture and heritage cannot be separated from the artistic process. She also hopes that by becoming more involved with musicians from around the world, it will help establish a large-scale music festival in Qatar and lead to the growth of a serious music industry in the country.
Last month Dana held the first full international concert programme of her latest album, Sandstorm, which was performed by the esteemed London Metropolitan Orchestra in a sell-out show at the iconic Theatre Royal Haymarket in London’s West End. Dana’s contemporary classical repertoire received critical acclaim from members of the public, arts press and the UK music industry.
Qatar Airways has received a number of major accolades this year, including Airline of the Year by the prestigious 2017 Skytrax World Airline Awards, which was held at the Paris Air Show. This is the fourth time that Qatar Airways has been given this global recognition as the world’s best airline.
As well as being voted Best Airline by travellers from around the world, Qatar’s national flag carrier also won a raft of other major awards at the ceremony, including Best Airline in the Middle East, World’s Best Business Class and World’s Best First Class Airline Lounge.
Qatar Airways also has a range of exciting new destinations planned for the remainder of this year and 2018, including Canberra, Australia; Chiang Mai, Thailand and Cardiff, U.K., to name but a few.
For Images : https://www.flickr.com/photos/qatarairways/albums/72157686069576402
Notes to Editors:
About Qatar Airways
Qatar Airways, the national carrier of the State of Qatar, is celebrating 20 years of Going Places Together with travellers across its more than 150 business and leisure destinations. The world’s fastest growing airline will add a number of exciting new destinations to its growing network in 2017/18, including Dublin, Nice, Skopje, Sarajevo and many more, flying passengers on board its modern fleet of 200 aircraft.
A multiple award-winning airline, Qatar Airways was recently named Airline of the Year by the 2017 World Airline Awards, managed by international air transport rating organisation Skytrax. It was also named World’s Best Business Class, Best Airline in the Middle East, and World’s Best First Class Airline Lounge.
Qatar Airways is a member of the oneworld global alliance. The award-winning alliance was named the World’s Best Airline Alliance 2015 by Skytrax for the third year running. Qatar Airways was the first Gulf carrier to join global airline alliance, oneworld, enabling its passengers to benefit from more than 1,000 airports in more than 150 countries, with 14,250 daily departures.
Oryx One, Qatar Airways’ in-flight entertainment system offers passengers up to 4,000 entertainment options from the latest blockbuster movies, TV box sets, music, games and much more. Passengers flying on Qatar Airways flights served by its B787, A350, A380, A319 and select A320 and A330 aircraft can also stay in touch with their friends and family around the world by using the award-winning airline’s on-board Wi-Fi and GSM service.
Qatar Airways proudly supports a range of exciting international and local initiatives dedicated to enriching the global community that it serves. Qatar Airways, the official FIFA partner, is the official sponsor of many top-level sporting events, including the FIFA 2018 and 2022 World Cups, reflecting the values of sports as a means of bringing people together, something at the core of the airline’s own brand message – Going Places Together.
Qatar Airways Cargo, the world’s third largest international cargo carrier, serves 60 exclusive freighter destinations worldwide via its world-class Doha hub and also delivers freight to more than 150 key business and leisure destinations globally with 200 aircraft. The Qatar Airways Cargo fleet includes eight Airbus A330 freighters and 12 Boeing 777 freighters.
For further information, please contact:
Qatar Airways Group, Corporate Communications Department
Tel: +974 4022 2200
SOURCE: QATAR AIRWAYS
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