Loews enhances its online and mobile presence, Selects TravelClick to support the brand’s digital marketing strategy

NEW YORK, 2013-05-15 — /travelprnews.com/ — Loews Hotels & Resorts (Loews) is aggressively increasing and enhancing its online and mobile presence and has selected TravelClick to support the brand’s digital marketing strategy.

TravelClick, a global provider of revenue generating solutions for hoteliers, will manage and execute Loews’ digital marketing and search engine strategy, including media buying and planning. TravelClick will develop new websites for Loews’ corporate presence as well as its 19 properties and restaurants. Additionally, TravelClick will create a new content management system and booking engine.

“We are excited to work with TravelClick to create the best experience for Loews customers,” said Jimmy Suh, Loews Hotels & Resorts, Senior Vice President, Ecommerce and Distribution. “TravelClick’s track record and focus on the hotel industry, combined with their innovative and strategic outlook on the industry’s digital marketing space, made them the right choice.”

“At TravelClick, we have vast experience working with luxury properties like Loews, and recognize that today a brand’s first impression often starts with its online presence,” said Jason Ewell, TravelClick Executive Vice President, Business Intelligence, Media and Web Solutions. “We are looking forward to working with Loews to generate awareness through online marketing efforts and enabling their customers to make better decisions with more accessible content.”

Loews, which owns and/or operates 19 hotels and resorts in the U.S. and Canada, selected TravelClick to manage its digital, web and mobile strategy after a comprehensive search for partners with deep expertise in the hotel sector and a track-record for creating engaging programs with measurable return on investment.

About TravelClick, Inc.
TravelClick (TravelClick.com) is the leading provider of revenue generating solutions for hoteliers across the globe. TravelClick offers hotels world-class reservation solutions, business intelligence products and comprehensive media and marketing solutions to help hotels grow their business. With local experts around the globe, we help more than 30,000 hotel clients in over 160 countries drive profitable room reservations through better revenue management decisions, proven reservation technology and innovative marketing. Since 1999, TravelClick has helped hotels leverage the web to effectively navigate the complex global distribution landscape. TravelClick has offices in New York, Atlanta, Chicago, Philadelphia, Barcelona, Dubai, Hong Kong, Houston, Melbourne, Orlando, Shanghai, Singapore and Tokyo. Follow us on twitter.com/TravelClick and facebook.com/TravelClick.

Loews Hotels & Resorts
Headquartered in New York City, Loews Hotels & Resorts owns and/or operates 19 hotels and resorts in the U.S. and Canada including the newly acquired Loews Madison Hotel located in the heart of Washington at the epicenter of legendary D.C. landmarks and the Loews Boston Back Bay Hotel, one of Boston’s preeminent historic buildings, situated on the corner of Berkeley and Stuart Streets. Located in major city centers and resort destinations in North America from coast to coast, the Loews portfolio features one-of-a-kind properties that go beyond Four Diamond standards to delight guests with a supremely comfortable, uniquely local and vibrant travel experience. For reservations or more information about Loews Hotels & Resorts, call 1-800-23-LOEWS or visit: www.loewshotels.com.

Like Loews Hotels & Resorts on Facebook: www.facebook.com/LoewsHotels
Follow Loews Hotels & Resorts on Twitter: www.twitter.com/loews_hotels
Watch Loews Hotels & Resorts on YouTube: www.youtube.com/LoewsHotels
TravelClick_Loews.pdf

Contact:
TravelClick Danielle DeVoren / Taylor McGrann 212-896-1272 / 212-896-1253 ddevoren@kcsa.com / tmcgrann@kcsa.com	Loews Hotels & Resorts Lark-Marie Antón 212-521-2779 lanton@loewshotels.com

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