John Edman reappointed as the Director of Explore Minnesota Tourism

ST. PAUL, Minn., 2019-Mar-26 — /Travel PR News/ — Governor Tim Walz and Lieutenant Governor Peggy Flanagan announced that John Edman will continue to serve as the Director of Explore Minnesota Tourism. Mr. Edman has served as the Director since his initial appointment in 2004.

“Minnesota is making a name for itself as a place travelers should come visit with its vibrant culture, breathtaking landscapes, and welcoming people,” Governor Walz said. “Director Edman has played an instrumental role in welcoming people into our state and we look forward to working with him to encourage those who live here, and those who come to visit, to continue exploring our great state.”

“Minnesota is a state of innovation, exploration, and inspiration for all who visit,” Lieutenant Governor Flanagan said. “Our rich and diverse state has a lot to offer and we are excited to announce Director Edman’s continued leadership at Explore Minnesota Tourism to ensure people nationwide feel welcome to explore our home state.”

“I am so honored and excited to be reappointed by Governor Walz and Lieutenant Governor Flanagan as Director of Explore Minnesota,” said John Edman. “Minnesota tourism has continued to build momentum over the past several years, but it has never been more exciting than it is today. I look forward to working with the Administration and people throughout the state to spread a welcoming message and inspire even more travelers to experience all that Minnesota has to offer.”

About John Edman
Mr. Edman was first appointed as Director of the Office of Tourism in 2000 and then appointed as the Director of Explore Minnesota Tourism when it was created in 2004. For 18+ years, Edman has directed statewide tourism plans, policies and programs to promote Minnesota as a premier travel destination. He has 30+ years of management and marketing experience in the leisure and hospitality industry and holds several professional leadership positions. In addition to his appointed role as state tourism director, he was named national State Tourism Director of the Year in 2015 by U.S. Travel Association and is currently appointed to Brand USA’s board of directors to help attract more international visitors to the U.S.

About Explore Minnesota
As the state’s tourism promotion office, Explore Minnesota pursues an entrepreneurial approach, leveraging the state’s tourism investment with increased involvement by the private sector. Tourism is a $15.3 billion industry in Minnesota, and a key sector of the state’s economy. The leisure and hospitality industry–a major provider of tourism services–employs more than 270,000 workers, representing 11 percent of Minnesota’s private sector employment. Leisure and hospitality also generates 18 percent of the state’s sales tax revenues. Minnesota welcomes more than 73 million domestic and international travelers annually. Learn more about statewide travel opportunities at exploreminnesota.com.

Media contacts:
Teddy Tschann
Office of Governor Walz and Lt. Governor Flanagan
teddy.tschann@state.mn.us
651-402-8841

Alyssa Hayes
Explore Minnesota
alyssa.hayes@state.mn.us
651-757-1857

Source: EXPLORE MINNESOTA

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