TRIBE invites travellers to explore its expanding network of hotels across the globe, with new addresses recently debuting in Düsseldorf, Manchester and beyond.
(IN SHORT) TRIBE, Accor’s design-focused hotel brand, has reached a milestone with 20 properties now open worldwide and over 40 more under development. The brand’s bold, modern approach prioritizes intelligent design, social spaces, and functionality at an affordable price. Recent openings in cities like Düsseldorf, Manchester, and Medellin showcase TRIBE’s global expansion and its commitment to creating vibrant, traveler-friendly spaces. With new flagship locations planned in Belo Horizonte and Auckland, TRIBE continues to redefine modern hospitality, blending stylish comfort with local vibrancy to meet the needs of today’s travelers.
(PRESS RELEASE) Paris, France, 2024-Dec-3 — /Travel PR News/ — TRIBE, the contemporary, design-driven hotel brand from Accor, has reached a significant milestone with the opening of its 20th property globally. Known for its bold and unapologetically modern approach, TRIBE combines intelligent design with functionality, offering guests stylish, social spaces and a no-frills attitude. With over 40 additional hotels in development, the brand is set to continue its transformation of the hospitality landscape.
A Growing Network of Distinctive Hotels
Recent openings in Düsseldorf, Manchester, and beyond exemplify TRIBE’s mission to deliver sleek, high-quality accommodations tailored to modern travelers. Each hotel embodies the brand’s commitment to smart design, from the vibrant social hubs to thoughtfully crafted guest rooms.
Notable properties include:
Blending Style with Functionality
Each TRIBE hotel is designed to cater to the needs of today’s travelers, combining affordability with an elevated experience. Whether it’s the creative use of space, vibrant communal areas for work or play, or curated amenities like in-room Chromecast technology and 24-hour gyms, TRIBE hotels deliver everything guests need and nothing they don’t. Social hubs, rooftop bars, and signature dining experiences bring a sense of community to every property.
A Strategic Vision for Growth
Jean-Yves Minet, Global Brand President for Midscale & Economy at Accor, shared his vision: “Reaching 20 TRIBE hotels is just the beginning of our journey. TRIBE redefines modern hospitality by offering smart, stylish, and comfortable spaces at an affordable price. As we expand, we remain focused on delivering innovative experiences that resonate with modern travelers worldwide.”
Camil Yazbeck, Global Chief Development Officer for Accor, emphasized the brand’s appeal to investors: “TRIBE’s design-led approach and flexible model, including opportunities for conversions, make it an ideal choice for sustainable and profitable hotel development.”
A Look Ahead
With flagship properties set to open in Belo Horizonte, Auckland, and more, TRIBE’s momentum shows no signs of slowing. The brand’s focus on creative design, local vibrancy, and functional spaces continues to set it apart in the rapidly growing lifestyle segment.
For more information on TRIBE and its expanding portfolio, visit tribehotels.com.
About TRIBE
From Perth to Paris, TRIBE hotels bring a bold new energy to locations across the globe. Born in Australia in 2017, as the vision of Mark and Melissa Peters, TRIBE was created knowing many travellers today crave design hotels at affordable prices. Defined by how people want to live and travel, TRIBE focuses on the things that really matter: intelligent, functional, design-driven hotels that give guests everything they need and nothing they don’t. TRIBE has 20 hotels open and will continue to expand over the coming years with more than 40 hotels currently in various stages of development, including flagships in Belo Horizonte and Auckland. TRIBE is part of Accor, a world leading hospitality group counting over 5,700 properties throughout more than 110 countries, and a participating brand in ALL – Accor Live Limitless – a lifestyle loyalty program providing access to a wide variety of rewards, services and experiences.
tribehotels.com | all.com | group.accor.com
Media Contact:
Caroline Ponomarenko
Global Communications & PR Director, Premium, Midscale and Economy Brands, Accor
Caroline.ponomarenko@accor.com
Source: Accor
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