Brand Refresh

Mandarin Oriental and Pantone Debut Custom Celadon Green to Redefine Brand Experience

(IN SHORT) Mandarin Oriental and the Pantone Color Institute have created Mandarin Oriental Celadon Green, a bespoke hue inspired by…

7 months

IHG Empowers Greater China Owners with New Cost Structures for High Efficiency and Profitability

(IN SHORT) IHG Hotels & Resorts has unveiled a strategic overhaul for its four upper-midscale brands in Greater China—Atwell Suites,…

9 months

LEADING MIDSCALE FRANCHISOR CHOICE HOTELS EMEA EMBARKS ON BRAND REFRESH REFLECTING EVOLVING GUEST REQUIREMENTS

Brand refresh underway following independent research to understand post pandemic guest requirements Brand Refresh comes as Choice Hotels celebrates the…

4 years