Bangkok, 2015-4-9 — /Travel PR News/ — The Tourism Authority of Thailand’s (TAT) 2015 Discover Thainess campaign has inspired this year’s Songkran festivities with the “Grand Songkran Splendours’ set to held in popular destinations throughout the country.
Mrs. Juthaporn Rerngronasa, Acting Governor of TAT and Deputy Governor for International Marketing (Europe, Africa, Middle East and Americas) said, “Songkran is one of Thailand’s most important festivals, and families celebrate with centuries-old traditions. Thai people return to their family homes for three to five days of making merit and splashing water that evokes ceremonies in which sins are washed away with scented water.”
As many as 2,629,500 million tourists are expected to celebrate Songkran in Thailand this year.
A total of 470,000 foreign tourists are projected to come to the kingdom to ‘Discover Thainess’ and to celebrate Songkran in Thailand from 11-15 April. This will represent a 39 per cent growth over the same period last year. TAT estimates the revenue to increase by 52 per cent to 7.5 billion Baht from an average trip expenditure of 15,960 Baht per person (up 10 per cent).
On the domestic front, TAT expects the Thai people to make a total of 2,159,500 domestic trips (up eight per cent) during 11-15 April 2015, and help boost the country’s economy by 7.01 billion Baht (up 6 per cent).
Revellers are invited to experience unique aspects of the Thai New Year by taking part in the Grand Songkran Splendours 2015 at important sites around Thailand.
Bangkok (12-15 April)
Central, Eastern & Western Regions
Northern Region
Northeastern Region
Southern Region
TAT has also helped to arrange a series of “Joyous Songkran Splendours” in the following locations.”
Bangkok (13-15 April): Khao San Road and Silom Road.
Chiang Mai (12-16 April): The City Moat.
Chon Buri (11-19 April): Ko Si Chang, Bang Phra Beach; Sattahip; Pattaya (North, Central and South Beaches); Lan Bodhi Park Na Kluea; and Sri Racha Public Park.
Khon Kaen (5-15 April): Khao Nieo Road.
Phuket (11-17 April): Patong Beach.
Songkhla (11-15 April): Hat Yai Midnight Songkran at Nipat Uthit 3 Road, Sanehanusorn Road and Wat Mahathat.
Surat Thani (12-14 April): Songkran Ko Samui (Chaweng Beach).
Contact Information
International Public Relations Division
Tourism Authority of Thailand
Tel: +66 (0) 2250 5500 ext. 4545-48
Fax: +66 (0) 2253 7419
E-mail: prdiv3@tat.or.th
Website: www.tatnews.org
Facebook: TAT Newsroom
Twitter: TAT Newsroom
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