Southwest Airlines launches new influencer competition

DALLAS, TX, 2019-Feb-13 — /Travel PR News/ — Have you been to the mountains in Colorado, stepped in the sand of the San Diego beaches, danced to the music in Nashville, or heard the bustling streets in New York City? Now you can cross these trips and more off your travel bucket list if you are a Southwest Airlines Storyteller and Influencer!

We are giving influencers the opportunity to compete for the grand prize of up to12 round trips (awarded as 24 Southwest flight e-passes valid for one-way travel on Southwest) through a new influencer competition.

The qualifications are simple: you must be 21 years or older and have at least 2,500 Instagram followers. To enter the contest, Southwest Airlines wants to see our Customers’ travel inspired photos. First, contestants should be sure to follow @southwestair on Instagram, and then post a photo and caption that includes @southwestair, the hashtags #SouthwestStorytellers and #Contest, and tells a compelling travel story. Contestants may enter the contest today through Monday, February 24, 2019.

Southwest will select 100 photos entered and will invite those contestants to fill out a survey about their social influence and Southwest affinity. Based on an extensive point system, 10 finalists will be chosen to then submit a portfolio based on a creative brief. A panel of judges from Southwest Airlines will review and select the prize winners. Winners will be announced on April 15, 2019. All of those in the top 10 will be eligible to receive a prize. Contestants can find more information here.

NO PURCHASE NECESSARY. Open to legal residents of the 50 United States and District of Columbia (excluding Alaska) who are twenty-one (21) years or older at the time of entry and have an Instagram® account with at least two thousand five hundred (2,500) followers. Void where prohibited. Enter Contest by February 24, 2019 at 11:59 p.m. ET. For Official Rules and prize descriptions, visit https://southwest.promo.eprize.com/storytellers2019. Sponsor: Southwest Airlines Co., 2702 Love Field Drive, Dallas, TX 75235.

ABOUT SOUTHWEST AIRLINES CO.
In its 48th year of service, Dallas-based Southwest Airlines Co. (NYSE: LUV) continues to differentiate itself from other air carriers with exemplary Customer Service delivered by more than 58,000 Employees to a Customer base topping 120 million passengers annually. Southwest became the nation’s largest domestic air carrier in 2003 and maintains that ranking based on the U.S. Department of Transportation’s most recent reporting of domestic originating passengers boarded. In peak travel seasons, Southwest operates more than 4,000 weekday departures among a network of 99 destinations in the United States and 10 additional countries. Southwest has announced its intention to serve Hawaii, subject to requisite governmental approvals.

Southwest coined Transfarency® to describe its purposed philosophy of treating Customers honestly and fairly, and low fares actually staying low. Southwest is the only major U.S. airline to offer bags fly free® to everyone (first and second checked pieces of luggage, size and weight limits apply, some carriers offer free checked bags on select routes or in qualified circumstances), and there are no change fees, though fare differences might apply.

Southwest is one of the most honored airlines in the world, known for a triple bottom line approach that contributes to the carrier’s performance and productivity, the importance of its People and the communities they serve, and an overall commitment to efficiency and the planet. Learn more about how the carrier gives back to communities across the world by visiting Southwest.com/citizenship.

Book Southwest Airlines’ low fares online at Southwest Airlines or by phone at 800-I-FLY-SWA.

Contact:
Phone 214-792-4847, Opt. 1
Email swamedia@wnco.com

SOURCE: Southwest Airlines Co.

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