Royal Caribbean’s Allure of the Seas Set for $100 Million Transformation

More than 35 ways to dine and drink, resort-style pools, waterslides and more, combined with top destinations, set the stage for the boldest vacations in Europe for summer 2025

(IN SHORT) Royal Caribbean International’s Allure of the Seas is set for a $100 million transformation, debuting in April 2025. The revamped ship will feature new dining options, thrilling activities, and enhanced accommodations, making it a top choice for summer vacations in Europe. Following its European season, Allure will sail from Fort Lauderdale, offering Caribbean and Bahamian cruises.

(PRESS RELEASE) Miami, FL, 2024-Aug-7 — /Travel PR News/ — Royal Caribbean International has announced an extensive $100 million transformation of Allure of the Seas, set to debut in April 2025. This amplified cruise ship will feature a wide range of new experiences and destinations, making it the standout vacation option in Europe for the summer season. Adventurers can book one of Allure’s 7-night western Mediterranean cruises from Barcelona, Spain, via Royal Caribbean’s website.

Exciting New Offerings

Jay Schneider, Chief Product Innovation Officer at Royal Caribbean International, stated, “From the new Icon and Utopia of the Seas to now the more than $100 million transformation of Allure of the Seas, we’ve upped the ante threefold on the different ways vacationers can get away and make memories with Royal Caribbean. Allure will be reimagined with the best of Royal Caribbean and what travelers love.”

Highlights of the Transformation

All-Out Thrill and Chill

• All-Day Pool Days: Resort-style pools with various seating and shade options, including in-pool loungers and daybeds. The adults-only Solarium features new amenities and dedicated bars.
• The Perfect Storm: A trio of waterslides – Cyclone, Typhoon, and SuperCell – offering high-adrenaline twists and turns.
• Splashaway Bay: A water park for kids with slides, water cannons, fountains, pools, whirlpools, and drench buckets.
• The Lime & Coconut: A poolside bar with live music and a vibrant atmosphere.
• El Loco Fresh: A poolside eatery serving tacos, burritos, and quesadillas.

Amped-Up Flavors and Nights Out

• Pesky Parrot: A Caribbean tiki bar offering fruit-based cocktails and frozen drinks.
• Playmakers Sports Bar & Arcade: A venue for all ages to watch live sports, play arcade games, and enjoy bar food and drinks.
• The Mason Jar Southern Restaurant & Bar: A Southern comfort food restaurant with live country music.

Adventures for Everyone

• Ultimate Abyss: A 10-story dry slide with twists, turns, lights, and sounds.
• Royal Escape Room – Apollo 18: Lunar Landing: A themed escape room challenge.
• Laser Tag – Battle for Planet Z: A glow-in-the-dark laser tag arena.
• Adventure Ocean: A redesigned kids’ area with various themed zones and activities.
• Social298: A revamped teen space with video games, music, movies, and relaxation areas.

The Allure of the Seas will also feature new Ultimate Panoramic Suites, offering 200-degree ocean views.

A New Era of Sailing

Following the successful amplification of Oasis of the Seas in 2019, Allure of the Seas is the latest in the Oasis Class to undergo a significant transformation under Royal Caribbean’s Royal Amplified program. This revitalization promises to offer guests an unforgettable cruise experience.

Future Sailings

Allure of the Seas will offer six bold Royal Caribbean vacations sailing from five European destinations in summer 2025. In November 2025, the ship will relocate to Fort Lauderdale, Florida, offering 6- to 8-night Caribbean and Bahamian cruises, including visits to the award-winning Perfect Day at CocoCay and the new Royal Beach Club Paradise Island in Nassau, The Bahamas.

About Royal Caribbean International 
Royal Caribbean International, part of Royal Caribbean Group (NYSE: RCL), has delivered memorable vacations for more than 50 years. The cruise line’s game-changing ships and private destinations revolutionize vacations with innovations and an all-encompassing combination of experiences, from thrills to dining and entertainment, for every type of family and vacationer. Voted “Best Cruise Line Overall” for 21 consecutive years in the Travel Weekly Readers Choice Awards, Royal Caribbean makes memories with adventurers across more than 300 destinations in 80 countries on all seven continents, including the line’s top-rated private destination, Perfect Day at CocoCay in The Bahamas.

Media can stay up to date by following @RoyalCaribPR on X and visiting www.RoyalCaribbeanPressCenter.com. For additional information or to book, vacationers can visit www.RoyalCaribbean.com, call (800) ROYAL-CARIBBEAN or contact their travel advisor.

Media Contact:

email: corporatecommunications@rccl.com

Source: Royal Caribbean International

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