Radisson Blu sponsored UNICEF’s #StopEbola charity dinner in Brussels

Brussels, Belgium, 2014-12-12 — /Travel PR News/ — Radisson  Blu, one  of the world’s leading hotel brands, sponsored UNICEF”s #StopEbola charity  dinner in Brussels. The charity event, organized by Think  Young and Burson-Marsteller, raised over €7,000 for UNICEF’s  fight against the epidemic of the Ebola Virus Disease.

Radisson Blu Hotels & Resorts, together  with Facebook, IBM, Intel and EFRA, supported this event to raise awareness on  the deadly disease and recognise the countless heroes who are on the front-line  every day.

On the evening, Radisson Blu Hotels &  Resorts auctioned hotel room stays at Radisson Blu Bosphorus Hotel, Istanbul; Radisson  Blu Resort & Thalasso, Djerba; and five copies of the SHE book (a collection of truly extraordinary photographs showing  the unique dignity, strength and grace of African women). Radisson Blu Hotels  & Resorts all together raised almost €3,000 from the €7,000 collected on  the evening.

In Sierra Leone, Nuno Neves, General Manager  of Radisson Blu Mammy Yoko Hotel in Freetown, and his team are dealing with the  realities of Ebola on a daily basis. Their response is widely recognised – also  by former UK Prime Minister Tony Blair who stayed recently in the hotel. Safety  & Security are always of the highest priority, and with their ‘Always Care’  attitude, all employees take responsibility to ensure the safety and security  of guests and staff.

“Responsible Business is an integral part of  our corporate purpose and business strategy. We are extremely proud to have colleagues  like Nuno Neves, who have contributed, reached out and made a difference in  those communities that are affected by the Ebola Virus Disease,” said Eric De  Neef, Chief Commercial Officer of The Rezidor Hotel Group. “We want to actively  participate in the advancement of the local communities we work in – this is  how we can truly make a difference as an international hotel operator”, ended De  Neef.

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About Radisson Blu®
Radisson Blu® is one of the world’s leading hotel brands with more  than 275 hotels in operation in 62 countries. Radisson Blu’s vibrant,  contemporary and engaging hospitality is characterized by a unique Yes I  Can!SM service philosophy, and all of its first class hotels  offer a range of signature features that are empathetic to the challenges of  modern travel, including the 100% Satisfaction Guarantee. Distinguished the  world over as the brand with Hotels Designed to Say YES!SM,  Radisson Blu offers a vivid visual celebration of leading-edge style where the  delight is in the detail. Radisson Blu hotels are located in prime locations in  major cities, airport gateways and leisure destinations across the world.

Radisson Blu is a part of Carlson Rezidor Hotel Group, which also includes Quorvus Collection,  Radisson®, Radisson Red, Park Plaza®, Park Inn®  by Radisson and Country Inns & Suites By CarlsonSM. For  reservations and more information visit, www.radissonblu.com.

 

About  Rezidor’s Responsible Business programme
Rezidor’s  ambitious and award-winning Responsible Business programme dates back to 1989.  The programme’s three core areas ensure that we care for our guests, our people  and our planet and act in an ethical way: Think Planet: minimising our  environmental footprint; Think People: taking care of the health and  safety of guests and employees; and Think Together: community action and  business ethics.

Innovative  offerings like Experience Meetings by Radisson Blu and Meetings Minus  Carbon by Club Carlson for Meeting Planners allow our clients to have a  responsible stay in all Rezidor hotels across Europe, the Middle East &  Africa.

Rezidor  has received numerous awards and accolades for being an innovative leader in  sustainability practices, responsible business, and its safety and security  programme. More than 70% of our hotels across EMEA are already eco-labelled,  and we are committed to rising to 100% by end of 2015. Since 2010, the group  has been named one of the Most Ethical Companies Worldwide (by Ethisphere  Institute).

In  2014, the group’s CEO also announced the company’s focus on developing more women  in leadership position, as part of its employee value proposition (Our  Promise). The group aims to have 30% of its senior leadership position  taken up by women, by end of 2015.

For  more on Rezidor’s Responsible Business, visit www.responsiblebusiness.rezidor.com.

For further media  information please contact
Renu  Snehi, Senior Director PR, Brand & Marketing Communication, renu.snehi@carlsonrezidor.com
Christiane  Reiter, Senior Director Corporate Communication, christiane.reiter@carlsonrezidor.com

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