2012-08-17 — /travelprnews.com/ — While the publication of A-level results traditionally sees teenagers and their parents thrown into a week of chaos and clearing, there are a growing number of parents who are actively encouraging their offspring to take up a different form of education and head off travelling.
In an Essential Travel recent survey of parents of young people going on a gap year, 46% of them fall into the 18 – 20 age range* and their parents actively encourage their alternative education with 35% of them claiming their children were going on a gap year to gain work experience, volunteer, learn a language or improve their CV.**
“It improves their knowledge and independence.” (parent of 18 – 20 year old female)
“It’s good to get out there and see the world.” (mother of 18 – 20 year old female)
“The world is a big, wonderful place and I want my children to experience it.” (parent of less than 18 year old female).
In response to this, Essential Travel has created a three part Backpacker Campaign, designed to support young people about to go travelling:
http://www.essentialtravel.co.uk/travelinsurance/backpacker-giveaway.asp
The campaign, starting on Thursday 16th July, consists of:
With over 5 million satisfied customers since 2001, Essential Travel is one of the UK’s leading online travel insurance providers, with its fully-comprehensive, competitively-priced travel insurance. Essential Travel also offers priority access to the most sought after car parks, hotels and lounges at all major airports across the UK. Essential Travel is now part of Thomas Cook UK & Ireland.
For further information visit: http://www.essentialtravel.co.uk/travelinsurance/backpacker-travel-insurance.asp
Press: For press enquiries call Nina Montgomery on 0207 0870 454, or Paula Gardner on 07534 984298, or email pgardner@thinkw3.com
Notes
*43 out of 72 fall into the 18-20 range
** 25 out of 72 stated those objectives
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